Research On Narrative Strategy Of Network Homemade Talk Show

Since its emergence in the West,talk show has gradually developed into an emerging form of TV program after its introduction into China.Later,with the emergence of network homemade talk show in the entertainment market,its narrative strategy has been constantly improved.As a language program,it is also a social information transmission resource,bearing certain social value,but at the same time,there are a series of problems such as program homogeneity and narrative sensibility.As a self-made network talk show,“ROCK & ROAST”has been broadcast for four seasons,with continuous coverage and high popularity.Taking this show as a case study is of reference significance.Based on the above background,this thesis will rely on narratology theory,use case analysis method and text analysis method,starting from the narratology interpretation of “ROCK & ROAST”,explore the narrative strategy of network homemade talk show,and put forward improvement measures for the existing problems.First of all,from a macro perspective,this thesis explores the development of talk show narrative platform,and further discusses the evolution of narrative focus since the development of “ROCK & ROAST”,as well as the cultural,commercial and other social influencing factors behind this evolution.Secondly,from the micro perspective,the specific narrative strategy of“ROCK & ROAST” is analyzed,including various narrative Spaces involved in the program’s narrative process and multiple narrative subjects from different perspectives,which enrich the expressability of the program.“ROCK & ROAST” at the same time in the Angle of the narrative content and narrative analysis found that the program continuously upgrade the localization,both macro and micro social issues in the narrative of the life issues,using a variety of audio-visual technology integrating narrative content,and use a variety of narrative,through the conflict in the plot of the arrangement and the rhythm of the specific Settings,Amplify the narrative effect of the program.From the “ROCK & ROAST” a typical case,to summarize insufficient network homemade talk show narrative found that due to network platform control strength is relatively weak,and excessive cater to audience demand,lead to too much entertainment features,easy to read in conflict between sex and sex value,social value is waning.In view of this situation,network homemade talk shows should find their own positioning,focus on the needs of the audience,strengthen technical orientation,adhere to local innovation,in order to realize the return and extension of the narrative value of the program.