| The fusion media has created conditions for students’ political education and enriched education forms and channels.It makes the ideological education integrate into more scenes and strengthen the interactive experience of college students.At the same time,integrated media also brings great challenges to the ideological education of universities in terms of communication environment,teachers’ authority and data processing.And how to make good use of the new ideas to meet the new challenges in order to achieve a better effect of educating people has become an urgent issue for the teaching of Civics and Political Science class nowadays.Therefore,taking Central South University as the research sample,this paper analyzes the current situation,effect and existing problems of ideological and political course teaching in colleges and universities from the perspective of integrating media.According to the questionnaire survey of students and in-depth interviews with ideological and political teachers,Central South University has established online+offline,in-class+out-of-class and theory+practice modes to comprehensively improve the coverage and teaching efficiency of ideological and political education.Emerging media have been integrated into the daily life and study of contemporary college students,and some students have even become dependent on new media.In ideological and political teaching,traditional media and integrated media have their own advantages.However,the integrated media is more contemporary and it has new significance to the teaching of ideological and political courses.It can not only promote students’ learning interest,but also enhance the students’ learning initiative.Besides,it also raised the subject status of students in the teaching process to enhance the learning environment.However,there are also some problems in the use of financial media by college teachers and students,for example,the information resources of financial media platform are seriously mixed and homogenized.In order to solve the above problems,realize the deep integration of college ideological and political course teaching and integrated media application,and break through the traditional communication mode of ideological and political course,it is necessary to realize the deep coupling of integrated media and ideological and political course from the three dimensions of media literacy of subject and object,transformation of communication concept and innovation of communication path.At the same time,it shows the mainstream ideology and reflects the value pursuit of contemporary college students. |