Research On The Influence Of Changes In Consumption Structure Of Urban Residents On The Structure Of Sports Industry In China

With the development of economy,the proportion of various types of consumption of urban residents in China changes,and the consumption structure of urban residents changes accordingly,when the consumption expenditure of urban residents tends to the service industry,the industrial structure is gradually dominated by the service industry.As an important part of the service industry,the increase of urban residents’ income will increase the residents’ willingness to purchase developmental enjoyment materials,and consumption,as the end and starting point of the economic cycle,can fundamentally influence the production of various sports service goods by sports enterprises,which in turn will change the structure of sports industry.On the basis of reviewing relevant literature and sorting out relevant theories,we analyze the impact of changes in urban residents’ consumption structure on the structure of sports industry by combining the current situation of the development of urban residents’ consumption structure and sports industry structure in China and the changes of both.This paper firstly compares the theories of consumption structure and industrial structure,and explains the mechanism of the influence of urban residents’ consumption structure on the structure of sports industry,and secondly describes and analyzes the current situation and changes of urban residents’ consumption structure in China by using statistical data,and calculates the degree of change of urban residents’ consumption structure and the information entropy of urban residents’ consumption structure and the gray correlation of information entropy to In-depth discussion,we conclude that the consumption structure of urban residents in China has changed,and education,culture and entertainment expenses,housing and medical care are the main internal motives for the change of consumption structure of urban residents,and the balance of consumption structure has been improving.Secondly,the development process of sports industry structure is analyzed from three aspects: the output value structure,labor force structure and consumption structure of sports industry,and the change of sports industry structure is explored in depth by calculating the value of change of sports industry structure,entropy value number and Moore structure value index,and the results show that the total output value of sports industry in China is increasing year by year,the internal structure of sports industry has been transformed,and the structure of sports industry is more reasonable The structure of the sports industry is in a period of accelerated transformation.The empirical results show that there is a long-term co-integration relationship between urban residents’ consumption structure and sports industry structure,urban residents’ consumption structure is the Granger cause of sports industry structure,urban residents’ consumption structure optimization can promote the balanced development of sports industry structure,but the impact of urban residents’ consumption structure on sports industry structure However,the impact of changes in urban residents’ consumption structure on the structure of sports industry decreases over time.Finally,we propose suggestions in three aspects: increasing urban residents’ disposable income,enhancing the synergistic development of urban residents’ consumption structure and sports industry structure,and promoting the balanced development of sports industry internally.