A Survey On The Application Of Blended Teaching In The Basic Course Of E-Commerce In Secondary Vocational Schools

The basic course of electronic commerce is one of the basic core courses offered by the major of electronic commerce in secondary vocational school.It is a comprehensive course combining theory teaching and practice teaching.At present,blended teaching is based on the combination of online learning,mobile devices and classroom teaching,and gives full play to the dominant position of teachers and the initiative and enthusiasm of students as learning subjects.The application of hybrid teaching in the basic course of e-commerce in secondary vocational schools conforms to the applicability of curriculum and teaching method,ADAPTS to the needs of the reform of vocational and technical education teaching method,and well promotes the combination of theory and practice of students,and cultivates high-quality e-commerce skilled talents for the society.In the process of education internship,it is found that although blended teaching has been applied in the classroom of e-commerce basic course,there are many problems in the actual application process,such as: online teaching resources are not rich enough,online and offline teaching integration is not high enough.Therefore,it is necessary to conduct investigation and research on this situation,find out the problems in actual education and teaching,analyze the reasons according to the problems and put forward targeted optimization strategies to improve the application status of e-commerce basic course under blended teaching and improve the learning effect of students,which is also the research of this paper.In this paper,teachers and students of e-commerce major from three secondary vocational schools in S City are taken as survey objects.By means of student questionnaires,interviews between teachers and students and classroom observation,SPSS software is used to organize the collected data,and factor analysis,regression analysis and mean standard deviation analysis are carried out.The results show that in blended teaching,The course design,implementation and evaluation of blended teaching will all have a certain impact on the effect of blended teaching.At the same time,the following problems still exist,including: in the course design stage,the learning resources provided by teachers in the teaching platform are not novel enough,the teaching activities organized are relatively simple,and the operation of the teaching platform is not simple enough;In the implementation,the correlation between online teaching and classroom teaching is not high;In the evaluation stage,the evaluation methods are not diversified enough,and the evaluation subject is single.In response to the above problems,the paper puts forward some specific suggestions:reasonable planning of online learning resources,improving the integration of online and online teaching,integrating course content with online content,standardizing group interaction and diversified teaching evaluation methods,etc.,so as to improve the application status of blended teaching in e-commerce basic courses,so as to improve teaching quality and students’ learning effect.