| Since Kwai launched the short video in 2011,the short video industry has developed rapidly,not only the market size,showing a geometric multiple growth,but also the user scale.As the pace of economic transformation and social change continues to accelerate,conflicts of interest between different entities are becoming increasingly prominent,and unstable factors in society are also increasing.This not only increases the probability of illegal and criminal activities,but also has a negative impact on normal social order and public security,making the public security organs face more and more new tests.At the same time,with the rapid development of new media,The law enforcement process of public security organs has also been exposed through multiple different media channels,which has also led to a continuous increase in negative evaluations of public security organs’ law enforcement,causing grassroots public security organs to face relatively serious online public opinion,which also means that public security organs also need to continuously enhance their own ability to respond to online public opinion.This article takes the Public Security Bureau of B City as the research object,focusing on analyzing the development trend and characteristics of short video police related network public opinion,as well as the coping mechanisms and strategies of public security organs,in order to provide certain reference for public security organs to effectively respond to police related network public opinion.Firstly,this paper clarifies the relevant content of the police-related network public opinion by combing the relevant research literature at home and abroad,and lays the theoretical foundation of the article.Secondly,it summarizes the public opinion of short video police-related network,expounds the general situation of short video police-related network public opinion in city B,and summarizes the basic characteristics and impact of police-related network public opinion.Thirdly,it elaborates the mechanism and strategy of the B Municipal Public Security Bureau to respond to the public opinion of the short video network involving police.This paper analyzes the current public opinion response mechanism from four aspects:organization,working mechanism,operation mode and mechanism innovation,introduces the public opinion response strategies and measures,and summarizes the preliminary results of the current public opinion response.Then,based on the analysis of the mechanism and strategy of the B Municipal Public Security Bureau to respond to the short video police-related network public opinion,this paper summarizes the current shortcomings,specifically,the lack of attention to public opinion management,the lag in public opinion information collection,the lack of detailed response methods,and the slow construction of network positions,and analyzes the causes from the aspects of deviation in work concepts,the lack of sensitivity in monitoring and early warning,the limited level of public opinion response,and the impact of new media communication environment.Finally,in view of the problems and causes in the response to the police-related network public opinion of the B Municipal Public Security Bureau,the corresponding improvement measures are put forward from four aspects: changing the work concept,improving the early warning ability,improving the response to public opinion and strengthening the construction of network positions. |