A Study On Ethnic Minority Image Construction In China Youth Daily (2015-2021)

China is a united multi-ethnic country,ethnic issues have always been an important issue of concern to the Party and the state.With the development of modern media technology,the influence of public opinion on media reports is increasingly prominent.As socialism with Chinese characteristics has entered a new era,the role of the media in guiding public opinion is particularly evident.As an important medium to guide public opinion,the influence of news media on public opinion can not be underestimated.Therefore,for the official mainstream media,it is of great significance to correctly guide the communication of ethnic minority images to enhance ethnic unity,safeguard the great cause of ethnic reunification and promote the economic and social development of ethnic areas.This paper takes China Youth Daily’s ethnic minority reports from 2015 to 2021 as the research object,uses content analysis method and text analysis method,and combines the three-layer framework theory to explore the frame characteristics of the ethnic minority media images presented by China Youth Daily,and analyzes and summarizes the specific ethnic minority media images presented by China Youth Daily.On the basis of this,it summarizes the deficiencies of minority media image presentation and puts forward some suggestions.This article is divided into four parts.The first part of the introduction introduces the research background,research purpose,research significance,literature review and research methods.The second part is a statistical analysis of the reporting theme,reporting genre,reporting region and ethnic group,reporting structure,reporting characters,narrative perspective and symbolic image in China Youth Daily’s ethnic minority reports by combining the theory of three-layer structure of the framework.The results show that the minority reports in China Youth Daily mainly focus on communication;Culture,art and assistance are the top priorities of the report;The report covers a wide range of regions but is concentrated,and reflects the spirit of the central policy.The report focused on some ethnic groups such as Uygur and Tibetan,which was different from the population distribution.In terms of reporting subjects,the gender composition of men and women is not balanced,teenagers account for the main body of reporting,students and the masses are more than the main body of reporting,mainly group reporting;The narrative perspective of the report is mainly the first perspective;The general attitude shows "positive" and "neutral" position;Adopt a variety of images to convey the ideology of the Chinese nation community.The third part screens and summarizes the high-frequency words in the report text,and concludes that China Youth Daily mainly presents four ethnic media images: the recipients of backward education and poor,the recipients of poverty and wealth who are hard working and actively striving to get rid of poverty,the versatile and inclusive cultural promoter,and the loyal patriots who integrate,assimilate,unite and help each other.Combined with the specific ethnic policy and the background of The Times,the detailed media image is analyzed to dig the deep connotation behind it.In the fourth part,the author summarizes the problems of minority media image presentation in China Youth Daily and puts forward some suggestions: Firstly,adopt diversified narrative methods to construct multi-dimensional minority image;Secondly,expand the scope of the report,balance the content of the report,and pay attention to the ethnic characteristics;Finally,multimedia platforms are integrated to enhance the effect of reporting and communication.