Fire safety is directly related to the safety of people’s lives and property.In recent years,governments at all levels have attached great importance to it.Accordingly,higher and newer requirements have been put forward for fire products and fire services.Although the number of enterprises in the fire industry is large,they are weak and lack of industry leaders,but they have their own advantages.With the intensification of competition,the competitiveness of a single individual has been declining day by day,strategic alliance has become an effective choice for small and medium-sized fire enterprises to find a way out.Through the communication with business head and a number of senior executives,carries on the analysis about the present situation of LT of fire-fighting equipment company,include the product market development,industrial upgrading,the company’s operating condition,etc.,confirm the present situation based on selection of expansionary strategy,As well as the specific product target,that is,to develop into the field of high-end intelligent equipment with high technology added value.This paper analyzes the current strategic advantages of the enterprise from the perspectives of products,markets and partners,and analyzes the specific strategic gaps based on the strategic objectives through specific interviews.Article using managers interview method,through the core communication with the core leadership,department managers deeply found that LT fire equipment company strategic gap is mainly manifested in the lack of enterprise innovation resources and ability,embodied in talent,capital and innovation technology gap,and enterprises in order to make up for these gap,consider to through the way of strategic alliance to solve.In the design of the construction of strategic alliance,the four basic criteria of the construction of strategic alliance are confirmed:the voluntary principle,the principle of resource complementarity,the principle of economy of appropriate scale,and the principle of win-win cooperation.In the construction plan of the strategic alliance,the construction of the strategic alliance of the LT fire equipment company can be completed by selecting the appropriate alliance partners,formulating the appropriate alliance framework and establishing the appropriate alliance governance mechanism.The article puts forward the corresponding implementation guarantee for the specific implementation of the strategic alliance construction,that is,to ensure the realization of the alliance goal from three aspects:strengthening the construction of enterprise management level,strengthening the construction of enterprise information system and increasing the investment of enterprise human capital.Improve the standardization of enterprise internal management through the construction of enterprise management level,and ensure that it can still operate effectively when the complexity of transactional work is upgraded after the enterprise alliance;By strengthening the construction of information system,we can reduce the labor waste and time loss caused by general statistical work,provide reliable data support for various procurement and production decisions,and improve the work quality,skill level,team learning awareness,and competitive atmosphere of employees by increasing the investment of enterprise human capital.By keeping the platform open and inclusive,to promote the vitality of the alliance,to achieve the Alliance’s symbiosis and win-win. |