Research On The Protection And Inheritance Of Intangible Cultural Heritage In Jingshan County Of Hubei Province Under The Background Of Rural Revitalization

As the Central Committee of the Communist Party of China and the State Council intensify the implementation of the decision and deployment of rural revitalization strategy and intangible cultural heritage protection,the protection and inheritance of intangible cultural heritage is not only an inherent requirement for promoting traditional culture,but also an inevitable choice for rural revitalization.In this context,how to protect and inherit intangible cultural heritage so that it can give full play to its role in rural economic upliftment and cultural nurturing is a topic that needs to be urgently discussed.Located in the central part of Hubei Province,Jingshan is one of the top ten ecological civilization cities in China,and is rich in intangible cultural heritage resources,one of which is the production technique of white cauliflower.The Gynandropsis gynandra Briquet production technique of Jingshan was recognized as an intangible cultural heritage of Hubei Province in 2016,and its production work,Fushui brand Gynandropsis gynandra Briquet,won the national agricultural product geographical indication certification and the gold medal of China Wuhan Agricultural Fair,which is a representative cultural resource to help local rural development.Therefore,this thesis selects the production technique of Gynandropsis gynandra Briquet in Jingshan as the research object,and takes the cultural heritage concept of classic Marxist writers and Chinese Marxism as the theoretical basis to clarify the dialectical relationship between intangible cultural heritage protection and rural revitalization.Based on the field survey and visits,we introduce the overview and effectiveness of the protection and inheritance of the art of making Gynandropsis gynandra Briquet in Jingshan,and analyze the current situation and characteristics of the protection and inheritance of Gynandropsis gynandra Briquet in Jingshan based on the survey results,and analyze the current problems of the protection of the art of Gynandropsis gynandra Briquet in Jingshan,including the lagging development of systematization,the crisis of intergenerational inheritance,the restricted promotion of industrialization,and the insufficient diversified cooperation.The specific reasons are the ideological tendency of emphasizing economy over culture,the lack of talents in the management of intangible heritage,the limitation of propaganda due to the poverty of modern technology,the enterprise brand due to the weak market competition and the single way of related participation and cooperation.Starting from the problems,combined with the current trend of intangible cultural heritage protection and inheritance,this paper proposes countermeasures for the protection and inheritance of intangible cultural heritage in Jingshan,Hubei,such as improving the protection system,using digital technology,promoting industrial development and carrying out cultural self-help.