Research On Enhancing The Value Of "Digital Image" Of Xi’an Red Revolutionary Culture For Meaningful Experience

As a city with a rich history of revolutionary culture,Xi’an carries rich resources of red revolutionary culture,which is a cultural form integrating "things","things","people" and "soul".soul" as one of the cultural forms.With the improvement of people’s material living standard,the audience’s demand for cultural experience gradually extends from multi-sensory interaction to the emotional and spiritual level,so how to stimulate the audience’s "sense of meaning" and"satisfaction" in the process of experience while disseminating Xi’an’s red revolutionary culture through "digital images"? In the field of cultural communication and experience design,how to stimulate audiences’ "sense of meaning" and "sense of satisfaction" in the process of experience is a hot topic of research.This thesis takes "meaningful experience" as the perspective,and explores the design method to enhance the value of "digital image" of red revolutionary culture under meaningful experience,so that the audience can gain emotional and spiritual meaningful experience in the process of cultural experience through the innovation of cultural meaningful experience.Through the innovation of cultural meaning experience,the audience can gain emotional and spiritual meaningful experience in the process of cultural experience,thus increasing the sense of cultural identity.The specific research contents are as follows:(1)The literature on "digital image" of urban culture and meaningful experience is summarized,and the concept of urban cultural image and its communication development,the concept of meaningful experience and the way it is conveyed in design are analyzed,and the design construction process of meaningful experience in "digital image" of culture is summarized.The design construction process of meaningful experience in cultural "digital image" is summarized.Combining the "three levels of culture" theory,"cultural translation" theory and the theory of semiotics,the design method of enhancing the value of the "digital image" of regional culture under the meaningful experience is explored.(2)To study the construction of the value base of Xi’an red revolutionary culture,firstly,we analyzed the connotation of the concept of Xi’an red revolutionary culture,secondly,we investigated and studied the recognition of Xi’an red revolutionary culture and the means of dissemination by means of questionnaire research,analyzed the questionnaire data,and proposed a strategy to enhance the value of "digital image" of Xi’an red revolutionary culture.(3)Based on the cultural context of Xi’an’s red revolutionary culture,the design method of cultural experience based on the translation of meaning symbols was developed by combining the"cultural translation" design method and the "three levels of culture" theory.Finally,we take an interactive device as the design object,and carry out the digital display design from three aspects:translation of sensory experience,translation of behavioral experience,and translation of emotional experience,and combine the multi-sensory interaction design to stimulate the audience’s"sense of presence","sense of satisfaction" and "sense of ownership"."and "sense of ownership".This thesis takes "meaningful experience" as the starting point,and through the excavation and condensation of meaning,the meaning is given to the "digital image" display design by combining the translation of symbols,which provides an important design method and path to realize the dissemination and inheritance of Xi’an’s red revolutionary culture,the enhancement of cultural value,and the transformation and upgrading of "digital image".