Dragon culture and lion culture have a long history in China.The Chinese ancestors worshipped the dragon totem and believed in the lion totem,and the dragon and lion culture originated from this,which has a deep cultural heritage.Rooted in the land of China,along with the dynastic changes and the rise and fall of history,the formation of China’s unique dragon and lion culture.With its strong cohesive force,it has influenced Chinese society in many aspects such as moral education and value beliefs,and is an integral part of the excellent Chinese traditional culture and great national spirit.As an excellent intangible cultural heritage of China,dragon and lion dance sports have made the image of dragon and lion more deeply rooted and have become the most representative carrier of dragon and lion culture.The country vigorously revitalizes the excellent traditional culture and actively promotes Chinese culture to go out,which has laid a good foundation for the dragon and lion culture to go global.The full name of Guyana is the Cooperative Republic of Guyana,abbreviated as Guyana.The friendship between China and Guyana has a long history and has been strong since 1853,when the Chinese ancestors landed in this land and flourished.The local Chinese ethnic group has become one of the six major ethnic groups in the Guyana Cooperative Republic,playing an irreplaceable role,and Guyana is the first country in South America to join the "One Belt,One Road" initiative.As a carrier of dragon and lion culture,the sport itself has strong historical value,rich artistic value,outstanding social value and important overseas dissemination value,and is a catalyst for the promotion of Chinese culture overseas.Exploring the development of dragon and lion sports in the Cooperative Republic of Guyana and studying the spread of dragon and lion culture can help unite overseas Chinese groups,enhance national identity,promote Chinese culture to go out better,promote the friendly intermingling of Chinese and Guyanese cultures,and enhance China’s international influence.The dragon and lion dance teams in Guyana were established by Chinese and overseas Chinese after they immigrated to Guyana,and they spread the dragon and lion culture from China to Guyana,and the development of the dragon and lion culture in Guyana mainly relies on the generations of Guyanese Chinese and ethnic Chinese.And the jaguar is revered as a symbol of strength and courage by the native Guyanese,and with the development of history,it has also formed a culture of worship in Guyana.It is also the national animal of Guyana and appears on the national emblem of Guyana along with other native species.Guyana’s most primitive indigenous people,the Indians,also borrowed some of the characteristics of the jaguar to incorporate into their dance,however,perhaps due to the complex historical development,there are similarities and differences with the Chinese culture of animal dancing.This has laid a certain cultural foundation for the spread of dragon and lion culture in Guyana.This has also made dragon and lion dances very popular in Guyana.Over the past hundred years,the spread of dragon and lion culture in Guyana has gone through a period of ups and downs from scratch,from desolation to recovery,accumulating many problems,and is still in its infancy and still subject to many restrictions in its development.This study explores the effective ways of spreading Dragon and Lion culture in Guyana,unearths the important problems that exist,sorts out the core elements of the spreading process,both as a research and as a participant,consolidates the mastery of Dragon and Lion sports techniques,deepens the understanding of the spreading of Dragon and Lion culture,provides reference for the research related to the transmission of Dragon and Lion culture,and contributes to the spreading of Dragon and Lion culture in other countries.At the beginning of the study,we used literature to obtain knowledge and materials about dragon and lion culture,dragon and lion sports,and cultural transmission,and to understand the situation in Guyana,which has no perfect theoretical guidance for the transmission of dragon and lion culture in Guyana,and lacks effective curriculum design and practical experience to be learned from.In response to the various problems found in the process of dissemination,we combined the theories related to intercultural communication with the theoretical knowledge of communication,collaborated with various communication subjects,integrated new elements such as ribbon dragon and high pole flying dragon to design richer communication contents,and actively expanded the communication channels.In order to enhance the effect of communication by increasing and attracting audiences at all levels,we design programs and course outlines for the communication of dragon and lion culture.Combining case study,interview and observation methods to study and sort out communication practices,we carry out practical activities related to dragon and lion culture communication as both a researcher and a practitioner.By analyzing the effectiveness and dilemmas of communication,the communication practices of Dragon and Lion culture in Guyana were carried out.The study draws the following conclusions:First,the spread of Dragon and Lion culture in Guyana is the process of Chinese culture going to the world and the need of friendship and development between China and Guyana;second,as the best carrier for the spread of Dragon and Lion culture in Guyana,Dragon and Lion sport has strong historical value,rich artistic value,outstanding social value and important overseas communication value;third,the spread of Dragon and Lion culture in Guyana has ushered in a new period,but it is still in the primary stage Fourth,the core element of the current dissemination of Guyanese Dragon and Lion culture lies in the level of the Dragon and Lion team;Fifth,through the design of training courses and the combing of communication strategies,the practice of the dissemination of Dragon and Lion culture in Guyana has been effective. |