As the window for foreign exchanges in the Ming and Qing dynasties,and the largest trading port in the feudal period,Thirteen Hongs has always been regarded as the foundation of trade in the Ming and Qing Dynasties.Now Guangzhou Thirteen Hongs no longer exists,but the cultural legacy of this period of history is still affecting today.In the Internet era,cultural communication has shifted from traditional paper media to new media,and H5 mobile web works have been applied on many communication platforms as a convenient way of reading on mobile terminal.Based on the history and culture of Guangzhou Thirteen Hongs,this paper uses H5 mobile terminal web page as the communication means to explore a new cultural communication scheme,so that the history and culture of Guangzhou Thirteen Hongs can be revitalized.The author expounds the importance of cultural communication in today’s society by investigating the background and research status of cultural communication.Taking Guangzhou Thirteen Hongs as the object of cultural communication research,this paper proposes to use H5 as the technical carrier of this cultural communication,and make use of the advantages of technology to create H5 mobile terminal webpage works about the history and culture of Thirteen Hongs.In the form of new media innovation and integration,it meets the reading needs of today’s young groups.In order to reflect the flourishing trade scene of that year,the creator analyzed the basic situation of Guangzhou Thirteen Hongs,sorted out the historical development of Guangzhou Thirteen Hongs from ancient times to modern times,and classified the visual elements of Guangzhou Thirteen Hongs.After the visual elements are organized,the author analyzes the basic concept,application and advantages of H5 and finds that H5 technology has good compatibility,rich interaction and cross-platform operation.Compared with traditional media works,H5 is more diversified in presenting concise and useful information to users and providing interesting and playful interactive games.Based on the preliminary research and theoretical analysis,the creator created the H5 mobile terminal web page,and the work was named Thirteen Hongs.Creators believe that with the iterative development of new media technologies,young people are more inclined to use platforms such as Tik Tok and Wechat to quickly obtain useful information and learn about their favorite content.Therefore,the main target group of current cultural promotion should be positioned as the young group.According to their aesthetic characteristics and Internet usage habits,this work should be convenient,beautiful and interesting,and go out of the personalized route with the characteristics of The Times and reflect the technical style.The design and creation part is an exploration of the integration design of Guangzhou Thirteen Hongs’ culture and H5 mobile terminal web technology,respectively from the design style,website architecture,visual design content,illustration design,video and audio materials and interactive elements,to show the creation process of the entire H5 mobile terminal web work Thirteen Hongs.The whole work is divided into four parts:history introduction,airline overview,foreign trade and interesting games.The creator cleverly put each part into a set of regular and unified series,so that users have a better user experience.After an in-depth study of H5 mobile terminal web design,the creator found that only when the culture,design and technology are organically integrated together,the H5 mobile terminal web work about Guangzhou Thirteen Hongs can be called a really effective work.With the strong support of 5G technology,there will be more and more products developed based on H5 technology,which is bound to play a greater role in the field of cultural communication in Guangzhou Thirteen Hongs. |