A Study On The Narrative Visualization Of Guangxi Zhuang Intangible Cultural Heritage

With the gradual enrichment of the application scenarios of visualization technology in the field of art and design,relying on data thinking and new media interaction technology as performance tools,the narrative visualization communication method was studied with Guangxi Zhuang intangible cultural heritage as the research object.With the announcement of the first to fifth batches of China’s intangible cultural heritage,the number of Zhuang intangible cultural heritage has gradually increased,and the cultural content it covers has become more complex.With so much cultural information,it is far from enough to only use traditional information transmission methods to carry it.How to convey intangible cultural heritage more clearly and interestingly is currently the urgent task of national cultural dissemination.This paper stands from the perspective of cultural protection and inheritance,based on innovative communication theory,with the aim of promoting national culture,and taking the Zhuang Bayin as an example,carries out visual design of Guangxi Zhuang intangible cultural heritage narrative,aiming to enrich the dissemination methods of Zhuang culture.By analyzing the protection methods,cultural information dissemination forms,and inheritance effects of existing intangible cultural heritage,the current experience of intangible cultural heritage protection and inheritance is obtained to guide the development of design methods and strategies.After the preliminary data collection and research,this paper developed a complete set of principles,paths and strategies for narrative visualization design,and innovatively combined a number of technologies in new media technology with the artistic expression forms of ethnic intangible cultural heritage,such as audio-visual interaction,motion-sensing games,simulation interaction,etc.,taking the eight-tone of the Zhuang ethnic group as an example for narrative visualization design.Finally,a narrative visual interactive work with multi-sensory experience is formed to achieve immersive experience of intangible cultural heritage.The combination mode of "new media technology + traditional intangible national culture" proposed in this paper can fully demonstrate the advantages of the combination of the two.It not only shows the diversity of national culture,expands the more interactive way of cultural information transmission in addition to web pages,books,local Chronicles,videos and other media,but also promotes the integration of new technology and classical culture.The cultural information of intangible cultural heritage can be more interesting and logical into the public vision,so as to provide certain academic reference for the innovative research on the dissemination methods of intangible cultural heritage of different nationalities in different regions in the future.