A Study On The Development Of Opera Film Art In The New Media Era

In the new media era,the media continues to integrate deeply,accelerating the construction of a full-media communication system,specifically manifested in the diversification of communication subjects,three-dimensional communication content,composite communication channels,interactive communication audiences and open communication effects.Faced with the new opportunities and challenges brought about by the complex communication environment,how to seize the development trend of new media to enhance the dissemination and development of opera film art has become the focus of attention in the field of opera art at present.With the advantages of fast,wide and inclusive information dissemination in the new media era,the opera film White Snake has successfully exploded out of the circle in the exploration of creative transformation and innovative development by using new technology,new expression and new means with traditional culture as its core,and has caused a wave of opera national fever among young audiences.This article will take the new media era as the research background and take the opera film White Snake as the research object,conduct an in-depth study of its communication elements through the Laswell 5W model,and analyse and demonstrate how this communication model can be useful and complementary to the development of opera film art in the new media era.The first part of the article explains the background and significance of promoting the development of opera films in the new media era.In the second part,as the basis of the case study,the development history and characteristics of opera films,as well as the basic situation and audience orientation of the opera film White Snake are sorted out,and the significance of the development of the art of opera films in the new media era is described.In the third part,the five elements of the film’s communication are studied in detail based on the 5W model of Lasswell.From the perspective of the 5Ws,the film explores how the communication mode of White Snake can successfully “break the circle” in the new media era while keeping the righteousness and innovation.The fourth part focuses on the strengths and weaknesses of the film’s mode of communication in the new media era,in order to examine whether its mode of communication has practical and humanistic value for the development of opera film art.In the fifth part,in conjunction with the previous analysis,systematic suggestions are made for the dissemination and development of opera film art in four areas: enhancing the leading power of the subject,the influence of content,the integration of channels and the experience of the audience.This paper argues that to promote the flourishing development of opera film art in the new era,we should take the communication subject as the guide,the communication content as the basis,the communication audience as the centre,give full play to the advantages of media integration and development,and establish a set of complete new modes of communication that are compatible with the development of the times.