Chinese Industrial Documentary In The New Century And The Framework Of National Image

With the promotion of the "Made in China 2025"strategy and the popularity of the"Industry 4.0" concept,the industrial sector poses new and unknown challenges to the dissemination of the national image.Chinese industrial theme documentaries are rich in multiple aesthetic characteristics and communication value due to their overall integration in the fields of ideology,literature,art,and other fields,bearing an important self shaping function in the process of national image construction and communication.Chinese industrial theme documentaries not only use images as a promotional carrier,but also inject new era vitality into the promotion of China’s national image through the cross integration and indepth development of new and old media.With its documentary nature,they highlight the social industrial landscape,create an idealized identity of the national image with ideological essence,and disseminate modern national imagination in the form of "soft communication",thereby playing an important role in the shaping and dissemination of the national image.The national image is a comprehensive display of a country’s economic and social development,social values,cultural heritage,ideology,and other aspects,and is an important component of the country’s soft power.It is just the right time to study the documentary on industry.With the promotion of the "the Belt and Road" initiative and the deepening of the"cultural going out" industry,the documentary on industry takes the national discourse as the dominant tone,writes China’s industrial experience through the "important tool of the country",and depicts a magnificent picture of China’s industrial construction with the connection of grand narrative and small narrative,thus presenting a strong economic image,progressive political image The technological image of intelligent manufacturing,the cultural image of struggle,and the social image of happiness.National identity is the cognitive prerequisite for deepening the goal of building a strong socialist industrialized country and constructing a historical community narrative.As a medium,industrial theme images play a crucial role in the process of image identity construction.It establishes an identity framework through the activation and reconstruction of memory,and establishes identity associations through facts confirmation,value inspiration,cultural awareness,etc.,in order to gather consensus and achieve recognition of the existing national image.Based on the perspective of film and television communication,this article attempts to apply the knowledge of framework theory,identity theory,and other aspects to study the image presentation,framework presentation,and identity framework construction of the national image in the new century Chinese industrial theme documentary films,in order to reflect the characteristics of China’s industrial theme documentary films in shaping and disseminating the national image,and explore the advantages and disadvantages of industrial theme documentary films in disseminating the national image,In order to provide a powerful complement to the shaping and dissemination of China’s national image,suggestions are made for the problems that arise in the process of disseminating the national image through industrial themed documentaries.