The Impact Of Large-scale Operation Of Oil Tea In Qiyang City Was Studied

Camellia oil is a woody oil plant developed and cultivated in Chinese agriculture.The camellia oil extracted from the seeds has a good name of "liquid gold".Camellia oil contains a lot of unsaturated fatty acids and vitamin E,which is very rich in nutritional value.The demand for edible oil in the market exceeds supply.The oil tea industry has huge potential for development and broad market prospects,and has been attached great importance by the state and governments at all levels.Qiyang City’s soil and climate suitable for the growth of oil tea,oil tea planting area accounted for 25.9%of the city’s woodland area,local cultivation and processing history is long,known as the "natural oil depot" said,is the country’s first batch of oil tea industry development demonstration base,was named"China’s oil tea town",County and township governments at all levels attach great importance to the development of oil tea industry,has formulated and introduced measures to promote the development of oil tea industry,and oil tea industry as the leading industry in Qiyang.Scale oil tea as the main force of oil tea industry development in Qiyang City,the development of advantages are unique,if you can really transform these resource advantages into industrial advantages,then there is no doubt that can greatly accelerate the development of oil tea industry in Qiyang.Therefore,the study of Qiyang city oil tea scale management of the main problems and influencing factors,in-depth exploration of its solution,the development of Qiyang oil tea is of great significance.Based on the relevant theories of oil tea scale management,The use of PEST analysis from the macro point of view of Qiyang city oil tea industry development status,through the Qiyang city more than 50 acres of oil tea scale growers questionnaire survey and interview,analysis of the current Qiyang oil tea scale management of the main problems,learned that the Qiyang city oil tea scale management of the main problems for the lack of capital investment,oil tea picking order chaos,high labor costs Tea oil market is not smooth,supporting equipment and facilities is not perfect,low added value of products.Then according to the data collected from the questionnaire using multiple orderly regression from the internal factors such as farmers’ personal characteristics,family characteristics and climate,land,camellia related policies and other external factors analysis of Qiyang city camellia scale management factors.Finally,it is concluded that the age of operators of camellia scale,the proportion of camellia income in total family income,the price of camellia oil,the government issued camellia related policies,planting management technology has a significant impact on the scale of camellia oil plantation management.Finally,it is justified in six aspects:needle,needle,grid,industry,sales,chromium,sales channels,improvement,market supervision system,expansion of policy fund support,increase of technical support and support,and stability of the order of oil tea picking.