Researsh On The Expression Of Narrative Theme In Virtual Exhibition Space

In the middle and late 20 th century,the digital era came,and the advancement of multimedia technology and Internet technology had a profound impact on the economic industry and social and cultural development,which also led to the transformation of the urban public environment space into a composite,actualized and diversified space.The design of urban public display space has changed from a single,static,"object-oriented" traditional display mode to a technological,multi-dimensional,"people-oriented" feature.The application of digital technology makes the display space diversified,and interactive,immersive and dynamic display methods strengthen the characteristics of human subjectivity,expand the exhibition content and improve the efficiency of information dissemination.Compared with the rapid development of virtual technology,the corresponding virtual display space design strategy and theme expression research is relatively lagging behind,which leads to specific spatial problems such as weak immersion in display space,obsolete creativity,and poor interactive experience.Based on the background of the development of contemporary social economy and information technology and the propaganda of culture and art in the post-epidemic era,this topic uses theoretical research methods,interdisciplinary methods and empirical research methods to summarize domestic and foreign research results.The research object,through the exploration of the virtual environment and the connotation and characteristics of virtual display design,analyzes the current development status of virtual display design,and summarizes the current problems and deficiencies of virtual display design;guided by the theoretical research of narrative design,clarify the narrative theme The relationship with narrative design,analyzes the transformation of narrative design elements in virtual display design and discusses the role of narrative theme design in virtual display space.On the basis of this theoretical research,the characteristics and principles of narrative theme design in virtual exhibition space are summarized.Taking narrative design logic as the strategic construction framework,combined with cases,it explores from four parts: the setting and interpretation of narrative theme,narrative theme design narrative line construction,narrative theme space translation and narrative theme scene creation,and summarizes the narrative theme design process.,analyze the process and method from the establishment of narrative theme to spatial language translation,and construct a systematic narrative theme design strategy;take virtual display practice cases as the research object,and use the narrative theme design strategy theory derived from the research to guide the actual participation of virtual reality.Showcase space design projects.Investigate the background of the design object,determine the spatial narrative theme,further plan the spatial narrative context,and analyze the principle of theme deduction in combination with the plane layout and spatial form,analyze the translation of narrative elements and the creation of spatial scenes in the practical space,and verify the "narrative theme design" in specific design.Feasibility and guiding significance in practice.This paper expands the boundaries of the theoretical research field of virtual display space and narrative design methodology,reflects the audience’s needs through the development and advantages of virtual display in the information age;extends the ideas of virtual display space design,provides strategic reference for virtual display space design practice,and promotes the theoretical research and practical development of digital design and display culture communication.