The Longxing Temple site in Qingzhou,Shandong Province,where more than 400 statues of various types of Buddhas from the Northern Wei Dynasty to the Northern Song Dynasty were unearthed in 1996,was named one of the 100 major archaeological discoveries of China in the 20 th century.With a large number of different kinds of Buddha statues,exquisite shapes,delicate carvings,and brilliant colorful paintings,they are rare and fine works of art,providing a rich source for exploring Chinese Buddhist art and Oriental carving art.Its outstanding artistic achievements and unique artistic style have attracted widespread attention from the art and archaeological communities at home and abroad since its reintroduction.This thesis takes the Buddha statue of Longxing Temple in Qingzhou as the research object,and adopts the research methods of literature analysis,questionnaire survey and comparative analysis to explore the transformation of the Buddha statue elements into modern visual language and develop them into cultural and creative products,so as to try to make up for the shortage of Longxing Temple Buddha statue in the development of cultural and creative product design.By reviewing a large amount of domestic and foreign literature,this paper firstly compares and analyzes the culture of Longxing Temple Buddha statue,and deeply discusses the modeling characteristics and decorative techniques of Longxing Temple Buddha statue;secondly,based on the research and analysis of the cultural and creative products,the design positioning of the cultural and creative products of Longxing Temple Buddha statue is made through research;then,based on the Pierce’s symbolic triadic relationship theory,the graphic extraction and Then,based on the Peirce’s symbolic triad theory,the graphic extraction and translation of the Buddha statue of Longxing Temple in Qingzhou is analyzed in depth.The study makes up for the lack of research on the product design of the Longxing Temple Buddha statue,which is of certain positive significance for improving people’s understanding of the cultural history and artistic value of the Longxing Temple Buddha statue in Qingzhou,enhancing their knowledge of Chinese Buddhist art and Oriental sculpture art,as well as spreading and promoting China’s excellent traditional culture,enhancing the cultural confidence of the nation,and promoting the development of the tourism economy in Qingzhou. |