Research On The Impact Of Supply Chain Digitalization On Working Capital Management Performance Of Home Appliance Enterprises

In modern enterprises,working capital,as the source of life of enterprise production and operation,has become an important part of the company’s financial management,and whether an enterprise can carry out effective working capital management has a decisive impact on the development of business activities of the enterprise.Traditional working capital management mainly refers to the existence of internal working capital,including inventory,accounts receivable,etc.,but from a business perspective,the flow of working capital links enterprises at all levels of the supply chain,which provides a new perspective for working capital management.With the development of cloud computing,big data and other information technologies,the influence of digitalization is expanding,in 2020 at the Fourth Plenary Session of the 19 th Central Committee,data was listed as a new production factor,marking that China ushered in the transition from the industrial era to the intelligent era,the digital transformation and upgrading of enterprises has quietly occurred,represented by the traditional home appliance industry,among which the leading enterprise digitalization process has been relatively mature.Based on this,this paper takes Haier Smart Home as a research case,and puts forward a new perspective on the impact of digital transformation in the supply chain on the performance of working capital management on the basis of the existing three categories of digitalization,supply chain and working capital,so as to enrich the existing research in related fields in theory and make it more concrete,and provide some reference for home appliance manufacturers to improve their working capital management performance through the digital transformation of the supply chain in practice.In the theoretical research part,this paper collects and sorts out domestic and foreign literature on digitalization,supply chain and working capital,establishes the logical relationship between the three concepts,selects the working capital turnover period as the performance evaluation index of this paper according to the working capital management theory,and combines the value chain theory,stakeholder theory and supply chain management theory to divide the mechanism of supply chain digitalization on working capital into three links: procurement,production and sales.In the case overview section,this paper first combines the overview of Haier Smart Home,the development status of the home appliance industry and the analysis of the working capital management characteristics of the home appliance industry.,and then summarizes the specific application of digital technology in supply,production and marketing,so as to propose the impact path of supply chain digitalization on working capital management performance,and then specifically explain the performance of working capital management performance under supply chain digitalization through horizontal comparative analysis and vertical trend analysis.Combining theoretical research and case analysis,this paper concludes that supply chain digitalization can use digital technology to shorten the working capital turnover period of various channels in the supply chain of the home appliance industry,thereby improving the working capital management performance of enterprises.However,in order to further reap the digital dividend,the national level should consider providing certain subsidy policies or credit loans with lower interest rates to enterprises in transition,so as to reduce the negative impact of cash flow fluctuations on the working capital management of enterprises.At the enterprise level,we should accelerate the turnover of working capital from three aspects:consumer-oriented promotion of supply chain digitalization,collaboration with upstream and downstream enterprises to achieve win-win supply chain,and active construction of industrial Internet platforms.