Yuesongzhuang Modern Ecological Farm Landscape Planning And Design

In recent years,China has accelerated the construction of ecological farms and actively promoted the development of leisure agriculture and rural tourism.The construction of ecological farms can bring local economic growth,promote employment and consumption,technology provision and support and other benefits.But as a result of ecological farm started late in China,often with a single function and low homogeneity,three times industry alignment,lack of market guide and the brand promotion,lack of relevant theoretical guidance and professional characteristics of overall planning and management,As a result,the landscape layout of many ecological farms is not good,the utilization rate of land and agricultural resources is not high,the operating income is not ideal,and the publicity effect is low,which leads to the decline of the competitiveness of ecological farms.(1)Background analysisYuesongzhuang Modern ecological farm is located in Pengjiang District,Jiangmen City,with developed traffic in the region;It belongs to low mountain and hilly terrain,and the soil type is mainly lateritic soil.The region belongs to the subtropical maritime monsoon climate,with an average annual temperature of 21.8℃,and the atmospheric environmental quality is generally maintained at the level of the second-class national standard.(2)SWOT analysisThrough SWOT matrix analysis,it can be seen that:(A)Yuesong Zhuang Ecological Farm has six internal advantages: developed geographical location,rich natural resources,pleasant climate,excellent ecological environment,perfect infrastructure,rich folk culture;(B)Of course,there are also significant internal disadvantages: due to seasonal factors,the farm has fewer sightseeing programs,low visibility and small publicity scope;(C)External opportunities in policy,enterprise management,cooperation with research institutes and source market;(D)The main threats are the variety and resources of tourism in Guangdong province and the acceleration of the construction of tourism and leisure farms in Guangdong Province in the future.(3)Market research and analysisThrough the market questionnaire survey,it analyzes the tourists’ spending and stay time,tourists’ traveling intention and purpose,tourists’ traveling mode and behavior characteristics,and draws the development suggestions and operation strategies for Yuesong Zhuang modern ecological farm in the future.In the planning,design and future development of Yuesong Zhuang modern ecological farm,we pay attention to the replacement of experience projects in different seasons,increase the construction of infrastructure,guarantee the pastoral landscape,increase the sales types of agricultural and sideline products,increase the channels for publicity,and improve visibility.(4)Functional zoning of ecological farmAccording to background analysis,SWOT analysis and market analysis results farm can be divided into: modern agricultural science and technology demonstration,tropical fruit picking garden,pine forests culture zones,animal feeding experience area,organic vegetable production park,steamed vermicelli roll mill experience zone,turtle and bass those,flower and the butterfly valley park,fireflies and stars to watch wild camp.(5)Design of Mosaic plaqueFor each theme functional area,the design of Mosaic plaques combining tourism,leisure and production is carried out.(6)Design of landscape corridorAfter designing the landscape patch,the reasonable layout and planning of sightseeing and leisure corridor and production traffic road are carried out.Therefore,the results of this study indicate that the landscape planning and design of Yuesongzhuang modern ecological farm not only responds to the national rural revitalization policy,but also meets the market demand for sightseeing and leisure tourism in the suburbs of Guangzhou.