Research On Development Strategy Of Assembled Building Of H Construction Investment Group

With the rapid development of our society,the national requirements for energy conservation and environmental protection are constantly improving.And labor cost is increasing higher and higher.Developing prefabricated buildings has become the inevitable road for transformation and upgrading in construction field.H construction investment group is a comprehensive enterprise group which is mainly based on the whole industrial chain of construction industry,integrating scientific research,investment,planning,design and construction.Although H construction investment group started early,,it met a series of problems.According to it’s current development strategies,what optimization strategies can be adopted to promote the rapid development of enterprise prefabricated buildings is the subject of this paperFirst of all,the paper analyzes the development environment of prefabricated buildings of H Construction Investment Group.Then to introduced the development strategies of H Construction Investment Group in the field of prefabricated buildings,and then analyze its own intellectual property rights,internal and external management and talent team construction one by one.Then to analyze the macro environment of developing prefabricated buildings in H Construction Investment Group at the four aspects of politics,economy,society and technology.The analyzing consequences claimed that there is excellent external environment of developing prefabricated buildings in H Construction Investment Group and certain advantages in its own development.Secondly,to analyze the problems and causes of the prefabricated buildings in H Construction Investment Group.The basic situation,organization structure and business types are introduced in details.In particular,to analyze the external competitiveness of H Construction Investment Group in developing prefabricated buildings by Porter’s Five Forces Model,Then to analyze the advantages and disadvantages of H Construction Investment Group by the value chain analysis method.Then to analyze the existing problems in developing prefabricated buildings systematically,Finally,the causes of the problems are analyzed in detail to lay the groundwork for finding appropriate solutions.Thirdly,to optimize the strategies of developing prefabricated buildings in H Construction Investment Group.It strategically optimizes the existing problems in developing prefabricated building of H Construction Investment Group at five aspects of scientific technology innovation,brand building,corporate resource integration,talent team construction and industry chain extension.Combined with the current industry development direction and hot technology,put forward with a series of feasible measures.Finally,to come up with the necessary safeguard measures for the implementation of the optimized strategy including organization guarantee,system guarantee,talent guarantee and fund guarantee.They mainly emphasize the strengthening of organizational leadership,the improvement of management and assessment system,focusing on the introduction and training of talents and the improvement of income and expenditure,so as to ensure the effective implementation of various development strategies.The paper comes up with some existing problems in the development of prefabricated buildings and gives a series of targeted strong strategical resolution and strategical implementation of safeguard measures,which provide some thoughts and practical guidance for similar companies to decrease cost,increasing benefit,train personnel and strengthen enterprise competitiveness during the development of prefabricated construction.