Research On The Business Development Of Green Finance Of JZ Bank

As China vigorously promotes the construction of ecological civilization,the industrial structure is constantly optimized and upgraded,and promoting the harmonious coexistence of man and nature has become one of the important characteristics and essential requirements of Chinese path to modernization.The development of green finance is conducive to promoting the harmonious coexistence of man and nature,and is also a key link to achieve high-quality economic development.Relying on active policy mechanisms,active market participation and huge demand,China has become the developing country with the strongest momentum and the best development of green finance.The "Green Book of China’s Green Capital Market(2022)" points out that as of the end of 2022,the balance of domestic and foreign currency green loans in China was 22.03 trillion yuan,and the number of domestic green bond issuances reached 521.The new issuance scale reached a new high of 874.658 billion yuan,and the proportion of green technology investment exceeded 10%.As the first city commercial bank to join the "Equator Principle" in China,JZ Bank has continuously innovated green finance products and services,built green finance core competitiveness,and helped to achieve the goal of "double carbon".However,its green finance business products are not diversified enough,risk management is not comprehensive,incentive mechanism is not perfect,and profitability is low,which restricts the development of JZ Bank’s green finance business.Research on the problems existing in the development of JZ Bank’s green finance business and propose optimization countermeasures on this basis are of great significance for promoting the transformation of banking business and product innovation and better responding to the fierce competition in the industry.This paper consists of five parts.The first part is the introduction,which describes the research background and significance of the development of green finance business,and systematically combs the domestic and foreign literature on green finance business products,risk management,incentive mechanism,and profitability.The second part is the theoretical basis of the study.It describes the concept and business categories of green finance,and analyzes the theories of corporate social responsibility and environmental risk management.The third part is the overview of JZ Bank and the development status of green finance business,analyzes its development process and financial status,and then elaborates the development status of JZ Bank’s green finance business from four aspects of green finance business products,risk management,incentive mechanism and profitability.The fourth part is the analysis of the problems in the development of JZ Bank’s green finance business.The problems are mainly manifested in the insufficient diversification of products,low profitability,imperfect incentive mechanism,and inadequate risk management.The fifth part is the policy recommendations of JZ Bank to promote the development of green finance business.From the perspective of strengthening product innovation,it is suggested to enrich the types of green finance products and services and increase the development of green retail credit products.From the perspective of improving profitability,it is proposed to expand the market size and develop the credit market for small and medium-sized green enterprises in the province,and from the perspective of risk prevention,it is proposed to optimize the organizational structure Suggestions on strengthening the management of operational risk and credit risk,from the perspective of business incentives,put forward measures to improve the internal incentive mechanism of banks and improve the government’s incentives for banking business.The innovation of this paper is reflected in the combination of urban commercial banks and green finance business,the comprehensive use of case analysis,literature analysis and comparative analysis to analyze the problems of urban commercial banks from the micro level,starting with their products,profitability,risk management,incentive mechanism,and proposed targeted measures to increase product innovation,expand business market scale,optimize risk management,and enhance business incentives.