| China’s intangible cultural heritage is not only diverse in variety,but also in various forms.As an important component of China’s intangible cultural heritage,traditional handicrafts are the crystallization of the hard work and wisdom of folk craftsmen.The traditional wooden comb culture in China has a history of thousands of years.The exquisite processing process of wooden combs can reflect the craftsmanship value of traditional folk handicrafts.At the same time,due to the infiltration of traditional Chinese history and culture into the content of wooden combs,the artistic value of wooden combs has also been further elevated.The craftsmanship characteristics of the intangible cultural heritage of Langqiao wooden comb in Jingxian County are very unique,covering representative production techniques of Huizhou culture,such as Huizhou wood carving,Xin’an painting school,and painting techniques,all of which can fully demonstrate a strong historical heritage of Huizhou culture.But with the development of the machine age,in order to pursue efficient production and high profit market returns,some core processes have been replaced by more mechanized manufacturing.From the perspective of product craftsmanship,sales channels,cultural inheritance,and other aspects,bottlenecks have emerged,leading to the stagnation of Langqiao wooden comb in recent years.The author personally experienced the core craftsmanship and cultural charm of the traditional handmade intangible cultural heritage by visiting the processing factory of the representative brand "Gongting Woodcomb" of Langqiao Woodcomb and its Woodcomb Culture and Art Museum.Ms.Wu Guohua,the inheritor of Langqiao Woodcomb’s intangible cultural heritage,provided a detailed introduction to the historical background,cultural sources,and artistic value of this traditional intangible cultural heritage culture.By integrating existing information,the author,Based on relevant theoretical foundations and cultural and creative cases,a systematic analysis was conducted to summarize and summarize the strategies and innovative design methods for the protection and inheritance of Langqiao Woodcomb intangible cultural heritage culture.The analysis was mainly conducted from the following aspects: firstly,actively responding to the call of national policies and maintaining the effective unity of economic benefits and cultural capital;Secondly,focus on creating personalized intangible cultural IP,shaping the brand building password of intangible cultural heritage,and developing surrounding cultural and creative products;Thirdly,establish a wooden comb intangible cultural heritage inheritance base and combine it with local education to cultivate targeted inheritors of intangible cultural heritage;Fourthly,the materials and techniques of wooden comb products should keep up with the times,and at the same time,they should be supported by some theoretical research foundations to deeply explore the traditional cultural connotations of Langqiao wooden comb.Through the research of this project,the author has reorganized and integrated the intangible cultural heritage of Langqiao wooden comb,which has theoretical significance for the repositioning and design thinking of current Langqiao wooden comb products.It also provides a new direction for the inheritance and design development of regional intangible cultural heritage.At the same time,it has also played a role in promoting local economic development. |