Research On The Design Of Educational Building Block Toys Under The Background Of Intangible Cultural Heritage Inheritance

In recent years,all sectors of Chinese society have paid more and more attention to the development of excellent traditional culture,especially the innovative development and creative transformation of traditional culture.Intangible cultural heritage(hereinafter referred to as "intangible cultural heritage")It is an important support for the contemporary living display of traditional culture all over the world.Cultural inheritance is the key to national rejuvenation.The acceleration of urbanization and the continuous impact of foreign culture have seriously affected the inheritance and development of China’s intangible cultural heritage culture.As a student majoring in design,the author tries to choose Jiajiang New Year pictures as the theme,from the perspective of Intangible Cultural Heritage Inheritance and based on systematic design methods,carry out the design strategies and research ideas of characteristic puzzle building block toys of local intangible cultural heritage,so as to develop new ways to inherit the traditional culture of intangible cultural heritage,so as to respond to the call of the state and society to enhance the vitality of inheritance.The first chapter is the introduction,which introduces the research background,research purpose,significance,research content and methods of the application of puzzle building block design to Jiajiang New Year pictures of intangible cultural heritage,and summarizes the research status of Jiajiang New Year pictures and puzzle building blocks.The second chapter studies the historical evolution,artistic characteristics and cultural heritage of Jiajiang New Year pictures,analyzes the current puzzle building block products,and focuses on the necessity of applying puzzle building blocks to the inheritance of Jiajiang new year of intangible cultural heritage.The third chapter selects the existing relevant cases for analysis,establishes the design principle of applying puzzle building blocks to Jiajiang New Year pictures,formulates the design route,and makes a preliminary exploration on the modular construction of building blocks.The fourth chapter is the key chapter of this paper,which completes the design practice of Jiajiang New Year picture theme puzzle building blocks,and analyzes its value,mainly including historical value,humanistic value,aesthetic value and economic value.The fifth chapter is the conclusion and Prospect of this paper.Taking the traditional intangible cultural heritage as the cornerstone,the author carries forward its form and inherits its connotation,based on the original artistic characteristics and expression forms of Jiajiang New Year pictures,establishes a new design foothold and renewal point in the traditional patterns and colors,and designs and builds educational building block toys by refining,reconstructing,transforming and constructing the patterns,While creating a new modern visual image,it also retains the charm of intangible cultural heritage traditional New Year pictures,injecting new vitality into Jiajiang New Year pictures.This study hopes to provide a reference way for the developmental protection of Jiajiang New Year pictures and other intangible cultural heritage New Year pictures,carry forward the past and forge ahead,activate the great power of the times of traditional culture,and broaden the innovative way of intangible cultural heritage inheritance.