Research On The Micro-innovative Design Of Applets Based On User Experience

With the rapid expansion of mobile Internet users,the online demographic dividend has disappeared,and lightweight small program products have become the new Internet development trend.The small program ecosystem built by the large-scale growth of small program products will realize the connection between "people and services" and is changing people’s lifestyles.At the same time,with the advent of the experience economy,people in the era of the small program Internet have higher demands for the user experience of the small program and the personalization of the use scenario.While the design and development process of most small programs is still copying the practical method of design and development of mobile APP.How to carry out the innovative design of the small program according to the user characteristics of the small program is the content that the related research needs to explore constantly.Based on the perspective of user experience,this paper takes the opportunity of the design and research of small program products in the context of the Internet era,using micro-innovation design theory and methods by analyzing the service types and platform categories of small program products,and studying user needs by Kano and QFD to explore the micro-innovation strategy of the applets design process,and carry out corresponding design practices from the perspectives of scene,interaction,value and emotion,which optimize the user experience of applets,meet the needs of thousands of users,and provide applet developers with innovative design ideas.