Research On The Short Video Program Form Of Internet Celebrities

New media emerge in endlessly under the development of network technology,which directly leads to the "we media" movement that all the people participate in.More and more we-media works appear in people's eyes,but the quality of content production is uneven,and it is difficult to have outstanding works.In recent years,professional "we media" production teams have begun to make efforts in the field of "we media".Starting from the first and second video,short video programs produced by professional content have become popular.With the popularity of short video apps such as fast hand and chattering sound,short video programs have ushered in an unprecedented period of prosperity.With the rapid development of short video in our country,which works on the quality of the good and bad are intermingled,even some shows vulgarity of digestion culture tend to be too much,and really win the audience continue to focus on the short video programs,mostly in the individual expression,shaping their own image at the same time,rooted in outstanding cultural content,play a positive social values to guide the audience and influence of "content is king" should be also short video program for the development of standards.Comb short web video production development,combined with the representative of the typical network short video case analysis,draw lessons from the network a short video for the young audience from the topic selection,choice reflects contemporary young people's emotional problem,focus on social issues,using exaggerated language and skillful performance,simple conveys an hair province values such as production technique,at the same time analyze the short video program elements and reality style form,through reasonable short video program planning,homemade complete series of short video program after 8090 games,and summarizes the experience,The formation of short video production theory.