An Analysis Of The Dilemma Of Female Sports Interpretation From The Perspective Of Feminism

In the modern society,the development of mass media has expanded the depth and breadth of sports events,promoted the industrialization,socialization and internationalization of sports,and the broadcast activities closely related to sports events have given birth to a huge demand for sports commentary talents.At the same time,sports commentators gradually from the traditional media to the network media,and sports commentators in the network communication platform to trigger a large area of public opinion discussion.As a part of the sports narrator team,female sports narrators have serious role deficits in real life,and their commentary often causes conflict among the audience.The problems of media identity and self-identification are not the same,the survival situation of female sports narrators is difficult,and the realistic theory has fewer internal drivers to the social identity situation.In the field of sports communication,there is a close logical relationship between the cultivation of sports culture and the social identity of sports,which determines the type of sports commentary,and also puts forward objective requirements for the gender role and cognition of sports narrators.Therefore,for female sports narrator,how to break through the dilemma,get social recognition to face what dilemmas,become their career development must face the problem.Rooted in this background,this paper selects domestic female sports narrator as the research object,mainly from the perspective of feminism,the female group in the commentary industry encountered in the difficulties of analysis.This topic sets up four aspects of feminist media research topics: the communication level,the content level,the communication mode level,the audience level as the research index of the dilemma performance.Select three aspects of feminist sports research: the sociality and modernity of sports,the construction of gender,and the social identity constraints of gender roles as the research index of the cause of the dilemma.In the use of research methods,the expert interview method runs through the whole research process,and the interview content of professional female sports commentary is given to the research index as an example,and the questionnaire method is mainly used to illustrate the audience identification status of female sports commentary.The study found that the communication status and media identity status of female narrators in the feminist perspective are different in four aspects,such as the communication person’s level,the communication content level,the communication mode level and the audience level.The main reasons for the formation of the dilemma of female sports commentary in the feminist perspective lie mainly in the three aspects of sports and social attribute and modernity,gender construction and gender role interaction,and then put forward coping strategies: the communication subject of female sports commentary is related to social attributes,and the construction mechanism of the social identity of female sports commentary group needs to be strengthened;It will be easy to obtain media recognition and audience recognition,the cultural identity of the audience of female sports commentary is associated with cultural cultivation,and the media needs to provide female sports narrators with the necessary sports promotion activities to shape their basic professional image.