A Study Of Governmental Behaviour In Local All-for-one Tourism Development ——Taking City S As An Example

As a new development concept for the tourism industry,"All-for-one tourism" is a development innovation of the traditional tourist attractions and a new development model to promote the transformation and upgrading of tourism and adapt to the change of tourism consumption demand in the new era.In order to break through the bottleneck of regional tourism development and promote the sustainable development of local tourism,the S city government,based on its own resource endowment,has started to devote itself to the development and construction of all-for-one tourism,making it a key task for the government to deploy and implement each year,so as to improve the competitiveness of tourism and the development of tourism industry in S city,and to better boost the regional economic growth.Thus,in order to speed up the process of construction of all-for-one tourism in S city and enhance the construction level,it is important to clearly grasp the dynamics of government actions in the construction of all-for-one tourism in S city in recent years,summarize the experience and practices,and find problems and omissions,which is of great practical significance to speed up the effectiveness of the construction of all-for-one tourism in S city and fully build a model city of the national all-for-one tourism.In order to promote the in-depth and effective study of the thesis,the research was carried out under the theoretical guidance of tourism system theory,public goods theory and government function theory,using literature analysis,field survey method,interdisciplinary research method and IPA analysis method,designing questionnaires and interview outlines,and interviewing and communicating with government staff,residents of tourism development sites,managers of tourism scenic spots and tourism practitioners.It provides an all-round understanding of the government’s initiatives in five areas of government action: planning and decision-making,support and protection,administrative coordination,marketing and promotion,and supervision and inspection,and then provides an in-depth analysis and study.The study finds that the current government policy system for all-for-one tourism is inadequate,the integration and convergence of planning is not yet sufficient,support and protection needs to be enhanced,the outward expansion of collaborative governance is not deep,the government’s regulatory body is single and traditional,and the effectiveness of brand marketing and promotion is not prominent,while the causes of these problems are analysed.The government department has to make targeted improvements in this regard in the subsequent construction of all-for-one tourism.The study of this thesis,on the one hand,fully demonstrates the effectiveness of the government’s actions in the construction of city S’s all-for-one tourism,and on the other hand,fully demonstrates that the government’s policies in the construction of all-for-one tourism are inadequate in terms of guaranteeing the supply of various policies,and that the internal and external collaborative governance needs to be improved.This study is intended to provide valuable reference for the improvement of the level of all-for-one tourism construction in city S and the contribution of government actions in the process of all-for-one tourism construction.