| Illustration since its emergence to now,the form of expression and creative techniques are in continuous progress and development,the use of illustration involves a wide range of fields and scope.The transmission of information no longer only depends on language,but can be expressed by means of graphics,illustrations to convey information to people in a more interesting and emotional form.Through the in-depth and systematic research on the basic characteristics and forms of illustration design,this paper summarizes the inevitability of illustration design as one of the media of communication in the information age and the interaction between illustration design and social culture.Handan is a national historical and cultural city.Its rich national history and cultural resources are worthy of further discussion and study.The most famous one is Handan idioms and allusions.A large number of idioms and allusions from or related to Handan have given it unique historical and cultural heritage,and Handan has won the reputation of "the capital of Chinese idioms and allusions".However,with the rapid development of economic globalization,the idiom and allusion culture of Handan has also encountered a lot of foreign cultural impact.A large number of idiom and allusion of Handan have disappeared in the vision of the new generation,and the development of idiom and allusion culture of Handan has been hindered.Through in-depth study of Handan idiom allusion culture and creation of "zhaodu anecdotes" series illustration design,this paper analyzes the variety,function and promotion value of Handan idiom allusion culture,and excavates the application value of Handan idiom allusion illustration design in cultural publicity and promotion,so that the local folk culture of China can be further inherited,which is the application value of illustration design in cultural publicity and promotion Research and re revolutionary creation of a new technology in the promotion of mass communication.It is hoped that through the in-depth study and excavation of Handan idiom allusion culture,illustration design as the basic performance carrier can be applied to various media fields,so as to promote the promotion and development of Handan idiom allusion culture,and arouse more people’s interest and attention to Handan idiom allusion culture. |