Study On Language Landscape Of Erlianhot City,Inner Mongolia From The Perspective Of Language Service

Erlianhot,Inner Mongolia is a border trade port city of China and Mongolia,and also a city along the "One Belt And One Road" of China.Its language landscape is related to urban development and national image.Both the internal development of the city and the promotion of international influence externally need the support of language services.Language landscape is an integral part of language service,so this paper studies the language landscape of Erlianhot,Inner Mongolia.This paper is mainly divided into four parts: First,the current situation of language landscape in Erlianhot City,Inner Mongolia is investigated,and the basic situation of Erlianhot City and the survey design are analyzed.Second,on the basis of the summary and statistical results of the language landscape in Erlianhot,Inner Mongolia,this paper classifies the language landscape in Erlianhot,and probes into it from the aspects of form,content,features and service functions.Third,the Inner Mongolia Erlianhot city language signs in the language service problems and improvement of the analysis.Forth,the enlightenment to the study of language landscape in Erlianhot,Inner Mongolia.Through the above research,it is found that the language landscape of Erlianhot,Inner Mongolia presents the characteristics of bilingual language landscape,border trade culture and prominent social mainstream values.In language service,main problems in Erlianhot city of Inner Mongolia language use is not standard,the low level of public language service internationalization;different language services in the field of industry and social development are not harmonious,;language translation service is relatively weak;language education and training development are relatively closed;the language technical service needs to be improved and so on six aspects.The paper puts forward corresponding measures to improve the language service for the above six problems.Finally,from a macro point of view,the author summarizes three inspirations for the development of border trade in Erlianhot,Inner Mongolia to strengthen the top-level design for the development of border trade cities.Strengthen school-enterprise cooperation,promote innovative development;Give full play to resource advantages and expand influence.Hope to provide reference for the development of other border trade cities.