| In the history of nixing pottery,it has followed the "ancient sea route of Silk Road" to more than 30 countries and regions,such as Southeast Asia,Sri Lanka,India.Persian Gulf and East Africa.In recent years,nixing pottery has served as a cultural emissary for many times as a "national gift",strengthening the exchanges between China and ASEAN countries.As a symbol of Guangxi and even Chinese culture,the communication and communication function of Nixing Pottery Culture has not been brought into full play.Under the background of "Belt and Road",this paper studies the communication and exchange of nixing pottery culture,finds out the existing problems,puts forward the solution,and further strengthens the communication and exchange of nixing pottery culture,in line with China’s "Belt and Road"initiative development requirements,it will help improve China’s cultural "soft power" and facilitate foreign friends to better understand the nixing pottery culture and the Chinese culture contained in nixing pottery works,it is undoubtedly of theoretical and practical significance to supplement and enrich the contents of international communication of Chinese pottery culture.This paper expounds the history and present situation of the communication and exchange of nixing pottery culture,including the communication and exchange of Nixing Pottery Culture in feudal society.modern times and under the background of "Belt and Road",this paper analyzes the advantages of “Belt and Road”initiative in the external communication and exchange of nixing pottery culture,and the advantages of the external communication and exchange of nixing pottery in terms of policies,talents,"internet+" Communication.etc.,this paper summarizes the development trends and characteristics of nixing pottery culture communication in the fields of industrial integration development.Internet marketing.integration of products with tourism,etc.,this paper analyzes the main problems and deficiencies existing in the communication and exchange of nixing pottery culture,which are mainly the single communication channel,the insufficient communication cost.the limited communication range and the inconspicuous communication effect,and aiming at these problems and deficiencies,in the background of "Belt and Road",the paper puts forward the basic countermeasures for the communication and exchange of Nixing Pottery Culture:First.to promote the communication by diplomatic activities;Second,to promote the project by cultural exchange:Fourth,to stimulate industrial cooperation through technological exchange;fifth,to promote international cooperation through integration of enterprises;sixth,to expand cooperation space through exchanges between schools and localities;seventh,to broaden financing channels through construction of Project Bank;and eighth,to build a talent bank to strengthen talent reserve. |