| With the advent of economic globalization,people’s business activities and cultural activities are increasingly dependent on the spread of information technology.Modern commercial exhibition has become the main platform for economic,technological and cultural exchanges among countries,and is one of the important forms of cultural communication in modern society.This paper focuses on the application of power symbol elements in exhibition hall design.As an important part of exhibition design,symbol elements should also follow the trend of design and make new innovations and upgrades.As a kind of symbolic information,the power symbol element provides an effective method for the new design concept expressed in the exhibition hall design,and applies it to the exhibition space to interact with the public,finally achieving the inheritance and protection of commercial culture.The purpose of this paper is to explore the artistic expression of power symbol elements in exhibition hall space design.Five parts of the topic are expounded.The first chapter discusses the source of the subject,the research purpose and significance of the subject,the research status of element symbols in display design at home and abroad,and points out the innovative points of applying power symbol elements in display design.The second chapter focuses on the brief introduction of exhibition hall design,and respectively expounds the exhibition space environment design,layout design,props design and color design as the following practical case design links,which provide theoretical support.The third chapter mainly studies and analyzes the concept and characteristics of power symbol elements,describes the pattern characteristics of power symbols,discusses the application methods of power symbol elements,and extracts and constructs existing elements.The fourth chapter analyzes the application of the rule of formal beauty of power symbol elements in the exhibition design space,and focuses on the expression forms of power symbol elements in the exhibition space,respectively from the static,dynamic and color expressions,and explains in more detail the extraction of elements and their application in the exhibition space with the help of sketch cases.The fifth chapter,taking the graduation project as an example,tells about the project background and surrounding environment of the graduation project,and explores the artistic expression of power symbol elements in the exhibition space from the aspects of space,color and display content framework.Combining with the practice process of graduation design,through discussing the application of power symbol elements in exhibition space,this paper tries to use power symbol elements in exhibition design to improve the expressive force of science and technology atmosphere and exhibition space,inject new vitality into modern exhibition design,create a comprehensive exhibition design form with artistic charm and personality,and inject new vitality into exhibition design. |