| Zen culture is an ancient and unique ideology in our country.This culture is a fusion of Confucianism,Taoism and Buddhism culture.It advocates that people treat everything with their heart,so as to achieve the realm of self-community.Zen aesthetics is an artistic style derived from Zen culture,which expresses the agile and elegant inner beauty through the external manifestation of the product,achieving an atmosphere of returning to nature and unity of nature and man.Zen aesthetics allows people to shift from focusing on the expression of object images to the expression of the spirit and realm of the product,restoring the most essential and pure side of the product.This form of artistic expression brings spiritual comfort to people living in the bustling and noisy urban life.Cultural and creative products are one of the ways to spread regional culture.Baiyangdian has rich geographical resources and historical and cultural resources.As the development center of tourism industry in xiong’an new area,it is imperative to vigorously develop Baiyangdian cultural and creative industry.This article focuses on the current market demand for tourism and cultural and creative products in Xiong’an New Area,incorporates the design concept of Zen aesthetics,studies the development,characteristics and influence of Zen aesthetics on modern design,and summarizes the artistic conception and emotions in Zen aesthetics.The expressive design method explores the Baiyangdian culture,finds the cultural factors and regional symbols that can be used in cultural and creative products,and fully integrates these design elements into the product from the perspective of Zen aesthetics,giving the product vitality and performance Strength,complete the dissemination of culture and the expression of ideas.From design ideas to practical solutions,the Zen aesthetics and the design of cultural and creative products are closely integrated,so that Zen culture is fully integrated into the product,giving the product artistic and cultural value,and achieving a peaceful and far-reaching emotional experience for users.Carried forward and inherited the excellent traditional culture of our country. |
