| As a highly controversial biological plasticization technology in the world,it was introduced into China at the end of last century.After more than 20 years of development and expansion,the biological plasticization market in China is tending to be normalized,mature and standardized.At the same time,the corresponding external market competition pressure and for the enterprise’s internal management level requirements are also higher and higher.No matter facing the pressure of public opinion at home and abroad caused by biological plasticization technology,or the publicity of the necessity of enterprises to apply biological plasticization technology for the benefit of mankind,or a series of management problems caused by the internal design,production and processing of enterprises,it is necessary to carry out effective communication.Based on this,management communication has become an important issue facing the biological plasticization industry.The development of h bio-plasticizing company is in such a management bottleneck period.through the analysis of typical cases in this article,it is found that many management problems in the company,such as failure to deliver on schedule,public prejudice against the company,mutual prevarication among departments,employees’ bad working mood,and untimely information feedback,are due to the company’s lack of necessary management communication awareness,effective communication mechanism,effective communication strategies and communication skills."The father of Japanese management" Kōnosuke Matsushita once said: "Enterprise management used to be communication,now communication,and in the future communication".Communication here means that enterprises need to continuously learn,perfect,find communication problems,solve communication problems,and apply effective communication methods for management.This thesis mainly from the perspective of communication and management of communication,the author H biological plasticizing through deep mining company in the case of management communication problems,and put forward problems,using the case analysis and qualitative analysis application management related theory and practice,formed to solve the problem of H biological plasticizing company management communication Suggestions and countermeasures,and formulate the corresponding strategy.At the same time,this paper also provides reference basis and reference direction for this kind of management communication problems in the same industry and even other industries. |