With the slowdown of world economic growth and the increasing substitution of new energy for coal resources,the development of coal industry has entered a new stage.Facing the unsustainable development mode of high input,high consumption and low quality formed by traditional coal companies in the past,the transformation and development of coal companies is imperative.As a listed coal company in Shanxi Province,D coal company is in an important stage of company transformation.At the same time,the company’s operation and development are also facing many bottlenecks.Therefore,it is necessary to make a comprehensive and reasonable analysis and evaluation of the current situation of D company by using scientific methods.The traditional method of financial report analysis is usually to analyze the financial statement data of listed companies.This method has the following defects: Firstly,if the data published by listed companies are concealed,the financial analysis based on this will become meaningless;Secondly,it can not prove that the financial situation and operating results of the company match the development strategy of the company at this stage.The use of Harvard Analysis Framework for the overall analysis and evaluation of the company can eliminate the adverse effects of traditional financial analysis methods to a certain extent.This paper firstly sorts out the theoretical development process and applied research of domestic and foreign scholars on financial analysis methods and Harvard Analysis Framework,so as to understand the research status at home and abroad and explore the theoretical basis related to the research content.On the basis of D coal as the main object of study,using the Harvard Analysis Framework,from set out actually,according to the company internal and external environment,combined with the accounting policies and accounting estimates,adopted by the analysis of its financial statement data,and make risk prediction for the company’s future development and prospect analysis,thus to put forward the improvement opinion to the company and suggestions,in order to help the company decision.The core content of this paper is developed from four dimensions of Harvard Analysis Framework,including strategic analysis,accounting analysis,financial analysis and prospect analysis.In strategic analysis,PEST analysis and SWOT analysis are used to judge the macro environment and development advantages and disadvantages of D Company.Accounting analysis measures the application of accounting policies and estimates by identifying and analyzing key accounting items.Financial analysis is carried out from two aspects: statement analysis and ratio analysis.Statement analysis analyzes and compares the changes of various statement items from vertical and horizontal perspectives respectively.The vertical analysis compares the financial data of D company from 2015 to 2019,while the horizontal analysis selects J company and K company with the same scale as D company to compare their financial data in 2019;Ratio analysis selects representative financial indicators to evaluate the company’s solvency,operation ability,profitability and growth ability.Prospect analysis makes predictions about future risks,industry prospects,and company prospects. |