Research And Value Exploration Of Unisex Trends In International Fashion Shows

Since 2015,more and more fashion brands have merged men's and women's fashion show,and unisex phenomenon is sweeping international shows,affecting the development trend of the global fashion industry.As consumer tolerance continues to increase,the development of Chinese fashion is gradually in line with international standards and presents a diverse scene.In recent years,the emergence of fashion weeks named after cities and universities and colleges has marked that Chinese fashion has shifted from passive absorption to active output,and from past imitation and reference to independent creation today.In this context,consumers' demand for fashion products is also rising,and they are prepared to accept new things and follow international trends.Increased self-awareness,diversified aesthetics,internationalization of horizons,and openness and tolerance of society have led to a wider range of independent choices for fashion by men and women,thus diluting the previously emphasized gender boundaries and moving towards unisex fashion.Through literature research and comprehensive analysis,this article combs and summarizes the concept and history of unisex,as well as the multifaceted presentation and dissemination of unisex phenomenon in international shows in recent years.Due to the diversified expansion of public aesthetics and an emerging market demand,how does it stimulate the diversity and leadership of fashion design,production and communication.At the ideological level,this article mainly focuses on revealing how the affirmative ideas behind the unisex phenomenon in international shows guide the public to break through the gender boundaries,welcoming the new situation of freedom and equality.