Research On The Financial Effect Of Company A’s Asset-light Operation Model

At present,the domestic market economy is becoming more and more saturated,the process of globalization is speeding up,and the environment faced by enterprises is sharp and complex.In this context,only by constantly adjusting their own operation mode can enterprises adapt to the process of social development and achieve the level of direction.If enterprises still rely on the investment of equipment and fixed assets as "heavy assets" in the way of expanding production capacity and scale,it is difficult to realize the "track changing and overtaking" of business model.To improve the core advantages,we should attach importance to the management of "light assets" such as enterprise brand,marketing mode,property right protection and customers.Nowadays,in the world,more and more industries are gradually adopting the light asset operation mode.In the Internet industry,home appliance industry,real estate industry,many enterprises have successfully run the light asset operation mode.At present,the pharmaceutical manufacturing industry is in the new era environment,with large development space,people’s growing demand for health and health care,the pharmaceutical industry is facing a rare opportunity to grow,but there are problems restricting the development of enterprises,such as backward management concept,lack of innovation driving force,and the rapid development of foreign pharmaceutical enterprises also aggravates the impact on the domestic drug market Pharmaceutical enterprises are also seeking transformation,and constantly explore a more acute and innovative asset light operation mode to cope with fierce competition.In this paper,a pharmaceutical a company with good light assets operation effect is selected as the research object.Firstly,literature analysis method is used to systemically sort out the relevant literature and theories of light assets operation mode and financial effect,and then the theoretical basis is analyzed.Then,case analysis and financial analysis are used to analyze the company’s financial data in 2012-2018 in an all-round way,with the help of comparative analysis and the comparison of some specific data between the same industry’s advantageous enterprises.From the aspects of scientific and technological innovation,R&D investment,brand protection,financing skills,etc.,the light asset operation mode is analyzed to enable company a to improve its core competitive advantage and financial efficiency Fruit.It is hoped that the discussion of this article will enable the pharmaceutical manufacturing industry to have more research results in improving the financial effect of light asset operation.At the same time,it is also hoped that other pharmaceutical enterprises orenterprises that want to try the light asset operation mode can get some enlightenment through the case of company a,and promote the sustainable development of all walks of life.