Research On Performance Evaluation Of Bank Of China Qinhuangdao Branch Based On Optimized EVA Model

Since China's entry into WTO,foreign banks have continued to enter our country,and various joint-stock commercial banks and urban commercial banks have been established.In addition,because of the continuous advancement of financial globalization and financial liberalization,and the rapid expansion of Internet finance,the profit space of commercial banks has continued to shrink,and banking competition has become increasingly fierce.Under this background,the original performance evaluation system of domestic commercial banks can not be fully and accurately evaluated for their profitability and operating efficiency.How to accurately measure the risks and benefits,scientifically guide the resources of commercial banks to the most profitable business areas,and enhance the bank's overall strength and sustainable development potential,has become an important issue in the performance evaluation of commercial banks.This paper puts forward that incorporating the EVA index into the performance evaluation system of the existing commercial banks,can obtain more accurate and effective performance evaluation results,and can optimize the existing performance evaluation system of the commercial banks.First of all,Qinhuangdao branch of Bank of China is selected as the research object in this paper.By analyzing the performance evaluation results of the bank in 2015-2018 under the existing performance evaluation system,the shortcomings in the system are pointed out.Then,this paper combined the basic theory of EVA and the industry characteristics of commercial Banks,introduced economic capital indicators representing risk measurement,linked capital,risk and return together,and designed an optimized EVA performance evaluation model suitable for the bank.The author selected relevant data of the bank and made an empirical analysis on the model designed before.By analyzing and comparing the differences and correlation between EVA indicators and the bank's existing performance evaluation indicators,the feasibility of EVA performance evaluation method was verified,so as to the advantages of EVA indicators compared with the existing performance evaluation system,and the optimization effect of EVA indicators on the performance evaluation work in the bank of China system.Finally,based on the above analysis and evaluation results,this paper put forward corresponding safeguard measures for introducing EVA index into the bank's performance evaluation system.