| At this stage,as one of the three major telecom operators,L communication company has reached the saturation of its traditional business such as mobile phones and broadband.Under the background of "Internet +",it has become the key of development to successfully complete the innovation of operational business and increase the profit and profit of enterprises.The rapid rise of Internet of things business has a very broad development space,which brings opportunities and dawn to telecom operators.Jinan L communication company follows the trend,vigorously develops the Internet of things innovation business,and ultimately drives the enterprise’s income growth.In this context,the paper studies the advantages,disadvantages and development strategies of the Internet of things,an innovative business development of Jinan L communication company.The purpose is to provide decision support and help for L communication company in the field of Internet of things,to better find the road suitable for its actual development needs,and to provide reference for the development of other similar companies.There are two meanings to study the development of the Internet of things business of Jinan L communication company: one is conducive to cope with the development and change of the new situation;the other is conducive to the realization of income generation and profit increase of traditional enterprises.In view of this,this study mainly completed the following work:Firstly,the data analysis method is used to summarize the development status and problems of the Internet of Things business of Jinan L Communication Company under the background of “Internet +”.Jinan L Communication Co.,Ltd.has a powerful Internet of things connection management platform jointly built with Jasper,as well as a "iron triangle" marketing support system supported by customer manager,sales support and middle platform,which makes the monthly income of the company’s Internet of things business increase from 27000 yuan to 3290000 yuan from January 2016 to December 2018,an amazing increase.At the same time,it extends from connection to application and component services,forming four product systems of connection service,component service,application service and scheme integration service.It is widely used in industries,including industry,agriculture,energy,logistics and other industries.Although the company’s Internet of things business has developed to a certain extent,it is still in the initial stage of development.In the process of Internet of things business exploration and development,it is inevitable that the traditional decision-making mechanism operation is difficult to keep up with the market pace,the connection value is low,and the integration degree of Internet of things platform resources is low.Secondly,based on the SWOT strategic analysis method,this paper analyzes the industry competition environment,advantages and disadvantages,internal and external environment of Jinan L communication company’s Internet of things business development,and illustrates the opportunities of Internet of things business development through the successful cases of Agricultural Internet of things.Combined with the SWOT analysis results and the actual situation of the company,the SO strategy should be taken as the company’s priority strategy,giving full play to its internal advantages,while seizing the opportunity of the country to vigorously develop the Internet of Things industry and the Internet of Things market,and strengthen the foreign countries.The learning of advanced IoT operation modes and technical means,supplemented by ST and WO strategies,integrate internal and external resources and enhance the competitiveness of the enterprise market.Finally,in view of the above analysis,we will discuss the key development strategies and specific safeguard measures for the Internet of Things business.Based on the background of the "Internet +" era,we put forward five key development strategies,such as accelerating organizational change,rapid decision-making and response.At the same time,it puts forward specific safeguard measures for the development of Internet of things business in the next step,issues relevant policies to continue to support the development of Internet of things business and create a moderate regulatory environment,integrates Internet of things resources to create integrated business operation,establishes Internet of things sales service support team,and provides sufficient financial support for the development of Internet of things business.These measures make the Internet of things business develop better and increase income and profit for enterprises,and also provide enlightenment for the development of Internet of things business of similar enterprises.Based on the above analysis,the following conclusions are drawn: the broad development space of Internet of things business is an important opportunity for the business development of Jinan L communication company.In the face of policy pressure such as "speed up and cost reduction",Jinan L communication company should unswervingly vigorously develop Internet of things innovation business,enhance market competitiveness,reverse the disadvantages of traditional business development,increase revenue and profits for enterprises,and inject new vitality into economic and social development. |
