Research On Development Countermeasures Of Dendrobium Officinale Industry In Yueqing City

China has attached great importance to the development of "agriculture,rural areas,and farmers",and introduced many policies to benefit farmers at present.Yueqing,as one of the top 100 economic development counties in the country,has more developed secondary and tertiary industries than the first industry because of the lack of cultivated land area.For this reason,how to develop the primary industry of Yueqing according to local conditions,especially increase the income of farmers in the less developed areas in the north of Yueqing,has become an urgent task for rural work nowadays.Dendrobium officinale industry is a characteristic agricultural industry in Yueqing.The development of Dendrobium officinale industry can increase land utilization and economic benefits,drive farmers to develop industrialized operation,further promote the adjustment of agricultural industrial structure,and help maximize the limited land value in the old districts.Dendrobium officinale is a traditional and precious Chinese medicinal material.Yueqing is the core main producing area of Dendrobium officinale genuine producing area,Zhejiang province's new "Zhebawei" cultivar,and Wenzhou "Wenliuwei" Dendrobium officinale,which has a special status in China.In recent years,the Dendrobium officinale industry has been rapidly developed through policy support,policy integration,integration of three industries,three-way policy,and integration of agriculture and tourism,which has played an important role in regional economic development and rural revitalization.However there are still many dilemmas and problems in the development at present.The Dendrobium officinale industry in various subways in China has developed rapidly and many private capitals in Wenzhou have entered the industry,which make large-scale cultivation of Dendrobium officinale across the country especially in Yunnan and Yueqing,leading to unreasonable industrial structure.These which become a bottleneck have caused a great impact to the development of Dendrobium officinale industry in Yueqing.Therefore,it is of great significance to study the current situation of Dendrobium officinale industry in Yueqing area,analyze the existing problems and constraints,and propose targeted and effective industrial development countermeasures to promote the sustainable and healthy development of Dendrobium officinale industry in Yueqing City.This paper mainly studies the current situation and development countermeasures of Dendrobium officinale industry in Yueqing City through literature retrieval,field investigation and inductive analysis.The author first consults the domestic and foreign scholars' research literature on Dendrobium officinale,understands the basic characteristics of Dendrobium officinale and the domestic and foreign industrial development profiles,and summarizes and analyzes the development experience of various regions.Secondly,the development status of Dendrobium officinale in Yueqing City was investigated,through field surveys in various areas in Yueqing,such as the germplasm resources,seedling cultivation technology,initial deep processing and marketing of Dendrobium officinale,combined with the development data of Dendrobium officinale in recent years.Finally,using theories of agricultural location theory,industrial agglomeration theory,and comparison of industrial advantages to analyze the development advantages,constraints and market prospects of Dendrobium officinale industr,countermeasures and suggestions for the development of Dendrobium officinale industry in Yueqing City are put forward.In the research process,the author actively participated in the actual operation practice of Dendrobium officinale,and put forward some development countermeasures while carrying out research and modification,especially in guiding the planning and layout of Dendrobium officinale industry,the creation of agricultural characteristics,the construction of beautiful gardens,and the construction of rural tourism belts,until the conclusion of this study was finally formed.The conclusion of the thesis has certain pertinence and effectiveness,and provides theoretical and practical basis for the healthy development of Dendrobium officinale industry in Yueqing City.