Discovering Influence Factors Of Outbound Travel Intention:Evidence From Tajikistan Outbound Visitors To China

This research explores the theories and aspects of the influence factors of travel intentions by studying the data collected from Tajikistani travelers visiting China.Primary and secondary data sources have been explored.The necessary primary data have been collected through a questionnaire survey conducted on a sample group of 400 Tajikistani tourists who visited China for tour purposes.The premise of Beijing International Airport was visited for conducting the questionnaire survey on the selected potential respondents who were waiting for their return flight at the Airport waiting terminal.Relevant market data and industry reports have also been explored to support the primary data findings and to justify the premises.The research has been proceeded with a set of objectives and research questions to shape the investigation procedures.The relevant methodology has been followed to generate reliable and valid findings.The study findings show that motivation and novelty values are the key influence factors of travel intentions among the outbound Tajikistani tourists visiting China as a preferred tourist destination.The risk factors were critical,but for the respondents,the motivational aspects and novelty aspects outweighed the risk factors,which include air pollution,strict paperwork,traffic jam,etc.Finally,relevant recommendations have been made for the development of the sector to a greater extent.