Research On The Development Strategy Of Rural Tourism In Linzhou City

Industrial development is the foundation of rural revitalization.Rural tourism,as a rural characteristic industry,has developed vigorously in recent years.As the birthplace of the spirit of the Red Flag Canal,Linzhou City is located in the hinterland of the Taihang Mountains and has rich natural resources and cultural landscapes.The local government attaches great importance to rural tourism and supports it strongly.The relatively broad market,coupled with the increasing number of tourists in recent years and the upsurge of returning to the countryside,make the development of rural tourism in Linzhou city have broad prospects.This article analyzes and studies the purpose and significance of the development of rural tourism in Linzhou.On this basis,it summarizes the process and situation of the development of rural tourism in Linzhou,and analyzes the source market,tourism conditions and conditions of rural tourism in Linzhou.Problems facing development.The research used survey methods of literature review and practice visits,and the survey showed that the rural tourism market in Linzhou has great potential for development.In terms of tourism conditions,Linzhou ' s rural tourism has good transport location advantages,certain market influence,continued growth in rural tourism demand,strong policy support,and greater opportunities for rural revitalization;at the same time,its development Faced with many problems,such as single tourism products,imperfect supporting infrastructure,low-quality employees,irregular management,and competition in other surrounding areas.Finally,on the basis of drawing on the relevant development experience of Japan,France,and Anji County in China,the strategy of high-quality development of rural tourism in Linzhou City was proposed.First,the government has increased its support,strengthened system guarantees,and strengthened financial support;second,it has improved related infrastructure facilities and upgraded its tour experience;third,it has developed innovative rural tourism products to enhance its competitiveness;fourth,it has strengthened the construction of a professional talent team to improve service quality.The fifth is to strengthen the management,standardization and standardized operation of rural tourism enterprises.The sixth is to adhere to thelocalization strategy and reflect local characteristics.The seventh is to increase the participation of villagers in rural tourism development,strengthen the sense of ownership and obtain real benefits.