Case Study On The High-speed Growth Of Storm Group

In the current era,China's high-tech industry has entered a stage of rapid development,and the changes in the Internet industry are particularly prominent.Under the background of the rapid development of the industry,in order to maintain the existing competitiveness,Internet companies often choose the path of high-speed growth,rushing to seek expansion,worrying about being abandoned by the tide of the times,but causing them to ignore their actual conditions and lead to actual growth.Long-term sustainable growth capability will ultimately affect the stability of the enterprise and even seriously threaten the life of the enterprise.Since its listing on the Shenzhen Stock Exchange in 2015,Storm group Limited by Share Ltd(here in after referred to as Storm Group)has been involved in Internet video,games,music,animation,film,e-commerce,finance,sports,VR,TV and other fields.Participated in holding more than 20 companies and tried to establish an Internet entertainment platform in the DT era by using a series of brands such as Storm Video,Storm Sunglasses,Storm Sports,Storm Film,and Storm TV.Since its listing,the stock of Storm Group has created a myth of more than 30 consecutive daily limit.It has been called "dark stock" by the industry.After the scenery,immediately after the rapid growth rate,the actual growth has greatly exceeded its own sustainability Growth,the capital chain began to tighten,and after the storm group that followed the same route failed,the storm group also gradually showed a down ward trend.This article takes the Storm Group as a case study,analyzes the reasons for the rapid development of the enterprise and the possible results.Through the calculation of the actual growth rate and sustainable growth rate of the company,we will find the differences and analyzes the significance of the sustainable growth rate for the company.The data analysis method was used to calculate the various indexes of the Storm Group from 2014 to 2018,and explored the way to enable the Storm Group to develop stably.This will provide a certain reference value for the solution of the storm group's current difficulties and the stable development of other enterprises.