Financial Analysis Of Tongwei Company Based On Harvard Analysis Framework

In the development of market economy in China,the market competition is becoming more and more fierce.How to stand firm in the competition and maintain its own competitive advantage is becoming more and more important.It has become a key factor affecting the survival and development of the company.Under the increasingly perfect market economy environment,the company obtains and maintains its competitive advantage through the development and utilization of superior resources,and the company's survival and operation activities are closely related to its financial situation.The company's financial situation directly affects its production and operation effect,and is also the main criterion and basis for evaluating the company's operating performance.It is of great practical significance for the realization of the company's development strategic objectives,and is the main reference basis for the formulation of the company's overall development strategy and the development of various specific businesses.At the same time,since the 13 th Five-Year Plan,under the dual influence of economic transformation and structural adjustment,Chinese companies have actively expanded their business areas under the background of traditional single-direction development,and diversified development has become increasingly common.As the research object of this paper,Tongwei Company is a diversified management company which firmly develops agriculture and new energy.There is no obvious relationship between the two major industries.At present,Tongwei Company has come out of a new way of "fishing and light integration" coordinated development.This paper studies the current situation and financial information data of Tongwei Company.Under the framework of Harvard,using Porter's Five Forces Competition Analysis,SWOT Analysis,Cash Flow Analysis,DuPont Analysis and other methods of company competition and financial analysis,from the strategic and financial point of view,the operation situation of Tongwei Company in the aquatic feed industry,as well as the financial operation after entering the photovoltaic industry.Conduct a comprehensive evaluation of the situation,summarize the possible problems in the process of operation and management of the company,and put forward corresponding suggestions.On the one hand,it can provide a reference for company strategy makers,help managers to understand the operation situation faced by the company,on the other hand,it also expects to have some enlightenment for the financial operation and management of the company that carries out diversified development strategy.This study shows that Tongwei Company is in the rapid development stage,and its business income,accounts receivable,inventory and other aspects have been fully increased due to the rapid development of the company.In this process,due to changes in market conditions,the company's production and operation are facing certain risks,which in turn makes the company's turnover and solvency corresponding.Certain uncertainties.Therefore,the company should pay attention to improving the overall turnover efficiency of the company to improve its operational efficiency.