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An Empirical Study On Tourism Competitiveness And Influencing Factors In The Guangdong-hong Kong-Macau Greater Bay Area

Posted on:2020-02-09Degree:MasterType:Thesis
Country:ChinaCandidate:S B WangFull Text:PDF
GTID:2439330590980470Subject:International Business
Abstract/Summary:PDF Full Text Request
Looking at the development paths of the other three major Bay Areas in the world,they all rely on the advantages of port shipping to start with transportation and porttransit trade,and then rely on the further development of industries and secondary industries along the port.Finally,the development of services is the rest of the world.The unified law of the development of the famous Bay Area.Recently,the service industry in the world’s three major Bay Areas has accounted for more than 80%,and the service industry in the New York Bay Area in the eastern United States has even exceeded 90%.However,the overall tertiary industry in the Guangdong,Hong Kong and Macau Bay Area accounts for 65%%,of which the Pearl River Delta nine cities accounted for 57%,and there is still a certain gap with the development level of the service industry in the International Bay Area.Therefore,for the further development of the Guangdong,Hong Kong and Macao regions,the development and expansion of the service industry is the only way to promote the development of the Bay Area.The service industry covers a wide range.The professional services such as transportation,finance and information are the core competitive advantages of the world’s major Bay Areas.The tourism industry has become more and more a contemporary city as an industry that reflects people’s happy lifestyle and improves people’s livelihood.The white-collar workers are admired and gradually develop into new growth points and pillar industries of the national economy.At the same time,tourism is closely related to transportation,accommodation,food and beverage,information and other service industries,which can further promote the development of related service industries.Guangdong,Hong Kong and Macao have great potential for tourism development.Hong Kong and Macao have always been international tourism metropolises,and Guangdong tourism is also in the first place in China.Tourism trade accounts for about 31% of China’s tourism trade.The tourism development potential is huge.In order to further understand the competitiveness of tourism in the Bay Area and further improve the tourism development level in the Bay Area,it is particularly important to study the tourism competitiveness and influencing factors of the Bay Area.This thesis is divided into six chapters.The specific content is arranged as follows: The first chapter introduces the research background,research significance,research plan and innovation points of the topic selection.The second chapter is a review of related literatures,mainly on the literature review of the tourism competitiveness of urban agglomerations in the region,the international competitiveness of tourism,and the influencing factors of tourism competitiveness.The third chapter introduces related concepts,introduces the theory of tourism service trade competitiveness,international market share,display comparative advantage,and Porter’s "diamond model".According to the competitiveness evaluation system in the Tourism Competitiveness Report released by the World Economic Forum,the fourth chapter uses the entropy method to evaluate the tourism competitiveness of urban agglomerations in 11 cities in the Bay Area.The fifth chapter adopts the international market share and display comparative advantage.The RCA index compares the international competitiveness of tourism in Guangdong,Hong Kong and Macau and the other developed countries in the world.The sixth chapter uses the factors of the porter’s masonry model(production factors,demand conditions,related support,enterprise factors and opportunities and government factors)to qualitatively and quantitatively analyze the competitiveness of the tourism industry in the Bay Area.The last chapter is based on the analysis of the previous parts,and gives relevant conclusions on the competitiveness of tourism in the Bay Area.Combined with the factors affecting competitiveness,it gives corresponding suggestions on how to improve the competitiveness of tourism in the Bay Area.
Keywords/Search Tags:Guangdong-Hong Kong-Macau Greater Bay Area, Tourism competitiveness, Entropy method, “Diamond model”
PDF Full Text Request
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