With the rapid development of science and technology,product iteration is accelerating,and life cycle is short.As a result,a large number of waste products is produced,which leads to increasingly prominent problems in resources and the environment.To comply with the development requirements of "circular economy",a kind of management mode of integrated optimization of two-way logistics-closed-loop supply chain management came into being.There are many members in the closed-loop supply chain,and all have different decision objectives,separate decision-making results in the loss of efficiency of the closed-loop supply chain system and the reduction of overall profits.Therefore,the closed-loop supply chain coordination contract has become the focus of current research.Based on the existing researches,this paper constructs different market structure models,and focuses on the closed-loop supply chain coordination contract for dealer recycling under the remanufacturing market and second-hand market structure.It also considers the consumption acceptance of product pricing strategies and supply chain.The impact of profits,and finally conducted a comparative analysis of the remanufactured market and the secondary market.The main contents of this paper are as follows:(1)Remanufacturing Market Structure: Market situation of new products and remanufactured goods coexistence situation.Under the dealer recycling and remanufacturing mode,it discusses the impact of consumer acceptance on supply chain pricing strategies and profits,and coordinates the decentralized decision-making closed-loop supply chain.Finally,an example analysis is used to verify the accuracy of the calculation results and the effectiveness of the contract.(2)Second-hand market structure: Coexistence of new products,remanufactured products,and used products.Considering consumers’ acceptance of various types of products,a differentiated pricing model was established under centralized and decentralized decision-making,and closed-loop supply of recycled products was studied.Chain optimal decision and coordination problem.The results show that the degree of acceptance of remanufactured goods has a negative impact on new products,and acceptance of used products has no direct impact on new products.Finally,the revenue-cost contract was designed to coordinate the inefficient supply chain.(3)From the centralized and decentralized decision-making two aspects of the secondary market and the remanufacturing market were analyzed,the study found that the secondary market further deep market profit space mining,by improving the dealer profit and improve the profits of the whole supply chain,quantify profit increments and analyze the impact of consumer acceptance on profit growth. |