| In today’s world,innovation technology is constantly being pushed forward,and human life is also undergoing profound changes.The future is more intelligent.With the continuous progress and acceleration of the globalization of the economic world,multinational enterprises are further developing the global market.However,for many multinational enterprises that implement globalization strategy,technological innovation is the main way to expand the global market.NSDG parent company is the first comprehensive motor manufacturer in the world.Its technological innovation mode is worth studying.This paper briefly analyzes the technology innovation background and innovation model of NSDG(China)company,and points out the importance of technological innovation strategy to enterprise management and development.It must improve the competitiveness of enterprises by means of technological innovation.This paper,based on the technical innovation of NSDG(China)company,uses the theory of enterprise strategic management and SWOT analysis to make a detailed study of the company’s technology innovation strategy and strategic implementation guarantee measures,analyzes the internal and external environment facing the company,studies the advantages and disadvantages of the company and the opportunities and threats that the company is facing,and points out the existing technology of the company.The problems that exist in the process of innovation.Through the research,it is believed that the technical innovation work of NSDG(China)company must first formulate the overall strategy and guiding ideology of technological innovation,establish the target of technological innovation,select the correct direction and way of technological innovation,and identify and summarize the external factors such as the internal factors of the company’s technological innovation ability,the opportunities of technological innovation and the opportunity for the development of the industry,and determine the technological innovation of the enterprise.The relevant content of the strategy.At the same time,in order to ensure the smooth implementation and final effect of technological innovation strategy,we must have corresponding technological innovation system,operation mechanism and safeguard measures. |