Research On The Establishment Of Performance Evaluation System Of AS Company Based On EVA-BSC

The development of China's e-commerce industry has been in full swing since 2005.Many traditional enterprises have turned to e-commerce platforms,and e-commerce enterprises face more fierce competition in the process of continuous development.Under such circumstances,it is very important for e-commerce enterprises to establish a scientific performance evaluation system if they want to pursue long-term development.At the same time,enterprises should ensure the realization of strategic objectives,management level and core competence in the daily management process.Only in this way can enterprises survive in the increasingly fierce market competition.Therefore,it is of great significance to construct a set of performance evaluation system suitable for enterprises' own development needs.At first,the thesis states the research background and significance of the research of EVA-BSC Performance Evaluation System of AS Company.In the management practice,the enterprise managers find that the evaluation system based on financial indexes can not evaluate the enterprise performance comprehensively,which brings some management problems.As a result,more and more scholars and managers are exploring innovative performance evaluation systems.Secondly,through the comparison and analysis of economic value-added method and equilibrium scorecard theory,the existing problems in performance evaluation are discussed.Then,To construct a system of Balanced Scorecard and economic value added,which is suitable for the enterprise's own development demand.The system integrates the economic value-added as the core index of finance into the framework of the balanced scorecard.At last,the author points out the EVA-BSC performance evaluation system's implementation preparation,implementation process and implementation guarantee,which provides the guarantee for the successful implementation of the system in AS company.The aim of the research is to make AS company discover and improve the problems in the management process by using EVA-BSC performance evaluation system,Thereby escorting the company`s healthy development.