Study On The Influencing Factors Of Tea Export In China

With the continuous development and improvement of economic globalization and trade liberalization,the competition in the international market is becoming increasingly fierce.In order to ensure the export volume of tea in China,we should make rational use of the international and domestic markets.At present,according to the natural geographical advantages of China,the quality of green tea is excellent,which brings opportunities for China's tea export to the international market.In recent years,the main producing countries of tea in the world actively cultivate tea varieties and occupy a high share in the international market,which causes certain pressure on China's tea export.According to the current situation of tea export in China,it is particularly important to study the influencing factors of tea export in China.Based on these,on the research methods,this paper uses the data of the United Nations statistics department and the United Nations database to analyze the production,consumption and trade of tea export in China over the years.Secondly,this paper uses the data of the United Nations international trade center to make a comparative analysis of the export volume of the world's major tea producing countries(Kenya,China,Sri Lanka,India),and to analyze the main export markets of China's tea(northwest Africa,Asia,Europe).After analyzing the present situation of tea export in China,through the theoretical analysis of the influencing factors of tea export in China,using regression analysis to further explore.On this basis,by exploring the development situation and problems of tea export in fujian province,as well as the core advantages of tea export in fujian province and the enlightenment of tea export,the development Suggestions of tea export in China are summarized.The results show that there is an interactive relationship between tea export and tea production,consumption,trade and so on.The regression analysis shows that the three explanatory variables of export unit price,RMB/us dollar exchange rate and tea yield are highly linearly correlated with tea export volume.According to the case study of tea export in fujian province,tea export location has obvious advantages and good development opportunities.At present,the impact of tea quality control,internationally renowned brands and market share will weaken the competitiveness of the international market to some extent.In the end,combining with the problem of tea trade,this paper puts forward Suggestions to promote the development of China's tea export,including improving the quality of tea development of organic products,the use of scientific research and innovation,increasing brand publicity.