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Research On The Development Strategy Of TJ Water Group Co.,Ltd

Posted on:2019-06-03Degree:MasterType:Thesis
Country:ChinaCandidate:L ShanFull Text:PDF
GTID:2439330575959549Subject:Business administration
Abstract/Summary:PDF Full Text Request
In recent years,great changes have taken place in the domestic water industry,and the business model has shown a trend of diversified development.Water supply enterprises are facing fierce market competition.Although the water industry in TJ has been developing continuously,there are still many problems compared with the water industry in international or domestic big cities.Aiming at the existing problems,this paper puts forward the strategic countermeasures of TJ water affairs development from the perspective of integration.In this Paper,TJ Water Resources Groups the main research object,by using the theory of enterprise strategy and related academic,carefully combing the development trend of water sector.Firstly analyze the current situation of TJ Water Resources Group,and then sort out the external environment such as enterprise macroeconomic environment,policy environment,law,market,water industry competition pattern future development trend of the water sector,making conclusion of the opportunities and threats existing in the external environment,and then to analyze the internal environment such as enterprise development course,organization structure,resource,culture and market position,summing up the advantages and disadvantages of enterprise existence.By using the method of SWOT,it is concluded that TJ Water Resources Group has good internal conditions and good external opportunities,SO strategy should be adopted.On this basis,the influencing factors of the strategic choice are analyzed,and clarify the principles,objectives and countermeasures of TJ Water Resources Group.Combined with the SWOT strategy analysis model,and according to the related influence factors,put forward the development strategy of TJ Water Resources Group,the seven business sections of TJ Water Resources Group:overall planning Luan he River entering TJ,south-north water diversion project to ensure water quality,strengthen management provide good quality and efficient service of water supplying,strengthening sewage recycling,unified engineering construction and environmental management standards.Integration of raw water,tap water and water investment units in our city.Easy to play a role in unified water resources,unified management,unified operation,unified construction synergy,to establish the national first-class water group.Finally,according to the enterprise development needs,the author puts forward the basic supporting measures for the smooth implementation of the development strategy of TJ Water Resources Group.
Keywords/Search Tags:water industry, SWOT analysis, Development strategy
PDF Full Text Request
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