Research On The Brokerage In Securities Under The Background Of Internet Financial

With the development of society and economy,the trend of Internet has swept the world,and it has caused great impact on the mode of economic development.Securities companies are no exception,the brokerage business as a representative of the securities development business is also facing severe challenges.Based on this,in order to make the securities industry and the Internet together to create a more distinctive,more specialized securities industry,the relevant departments issued a series of policies for the development of innovation,and actively encourage the securities industry,securities transactions,business products.In the context of this development,in order to promote the long-term healthy development of the securities industry,securities companies have begun to implement the"Securities + Internet" model of development.As the focus of the development of the securities industry,brokerage business has always been an important engine for the development of securities companies,and it is also the core of the securities company's transformation and development.At present,some securities companies have begun the transformation and development of brokerage business,and have achieved preliminary results.Based on the financial background of the Internet,the paper takes State Securities as an example to study the development of its brokerage business.This paper discusses briefly the concept of Internet banking,Internet banking,characteristics and future development trend;secondly,this paper expounds the present situation of State Securities brokerage business development and existing problems,in order to explain the necessity of the development of brokerage business of the securities company's transformation;on this basis,the author studies the transformation and development of the securities brokerage business,focuses on the financial impact of the Internet on the brokerage business,which is explained through the development of advanced foreign experience;finally,the future development trend of Internet Banking Based on State Securities,and the securities brokerage business development problems,the author puts forward a series of suggestions,in order to promote the healthy development of State Securities,theory a certain foundation for the future development of the company's securities.